Head of Marketing

il y a 3 semaines

Massy, France Ericsson Temps plein

Description

Join our Team


Our Exciting Opportunity


Head of Marketing & Communication Customer Unit France, Belgium, Algeria, Tunisia.

The Market Area Europe and Latin America (MELA) represents a world of opportunities for us at Ericsson. The plethora of Cultures, the strong Diversity and Inclusion are few of our unique differentiators. MELA is a prominent force in 5G and a leader in innovation, with the Customer Unit FBAT (France, Belgium, Algeria, Tunisia) playing a crucial role in thought leadership and value argumentation with our customers.
The Head of Marketing & Communication for the Customer Unit (CU) FBAT area is accountable for managing all internal and external marketing and communications activities across France, Belgium, Algeria, and Tunisia. 
In this pivotal Customer Unit, the Marketing and Communication team collaborates closely with the Sales organization, and you will serve as the strategic advisor for Marketing and Corporate Communications within the Customer Unit (CU) Leadership team.
The Head of Marketing & Communication for the Customer Unit (CU) FBAT reports directly to the Head of Marketing, Communication, and SCR in MELA (Market Area Europe and Latin America) and has a dotted line to the Head of Customer Unit (CU) FBAT.


Responsibilities

Lead Marketing, External and Internal Communications for CU FBAT  Partner with Central functions to activate relevant local activities across Marketing, Digital, PR, and Internal Communications Contribute to the Sustainability and Corporate Responsibility agenda within the Customer Unit FBAT Act as a strategic advisor to the Customer Unit Head and rest of Leadership Team for the Customer Unit in all Marketing and Communications topics Lead the sales enablement agenda and customer engagement tactics to develop an effective and exceptional customer journey, ensuring the effectiveness of all sales teams Lead and take ownership of specific marketing and communication projects to support the growth of the Europe and LATAM Marketing and Communications team Manage the annual budget to achieve maximum results  Lead and Enable a team of seasoned Marketing and Communication professionals 

To be successful in this role, you must have:

10-12+ years of experience in B2B marketing or communications within a complex global technology company  Excellent oral and written English communication skills  Fluency in French is a mandatory requirement Exceptional relationship-building and leadership skills, along with prior line management experience • Significant expertise in sales enablement and demand generation, account-based marketing, global marketing campaigns, digital marketing, internal and external communications, and enterprise marketing  Solid People and Thought Leadership experience Ability to interface and meet with our customers Experience from working in a Matrix business ecosystem Outstanding team and interpersonal skills High Standards of Ethics and Compliance

Leadership:

Brings a strong experience along with credibility and seniority. Is someone who can operate independently, has worked with demanding customers and in challenging business environment.  An inclusive leadership style with experience of matrix leadership and ways of working Ability and experience to manage a large geography with diverse cultures and teams

Why join Ericsson?

At Ericsson, you´ll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what´s possible. To build solutions never seen before to some of the world’s toughest problems. You´ll be challenged, but you won’t be alone. You´ll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
 

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