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Senior Visual Merchandising Project Manager H/F

Il y a 3 mois


Paris, Île-de-France Fred Paris Temps plein
Au sein de l'équipe Visual Merchandising, rattachée à la Direction Architecture & VM, vous êtes responsable du développement et déploiement de l'image de la maison FRED dans tout le réseau mondial et vous assurez le niveau d'excellence dans toutes les activations VM (Retail, Franchises, Wholesale).

Vous travaillez en constante communication et coordination interne avec les équipes Marketing, Merchandising, Logistiques, Achats, Marchés, Image, Architecture, CRM ainsi qu'avec les agences de création design et/ ou consultants externes.

ACTIVITES PRINCIPALES
- Développement, amélioration, optimisation et implémentation des supports PLV suivant les plans de lancement et rotation produits, les animations saisonnières / spécifiques marchés des vitrines etc.
- Développement, amélioration, optimisation et implémentation des supports OAV suivant les besoins
- Développement, amélioration et implémentation du catalogue cadeaux institutionnel et saisonnier pour clients / presse / interne dans le respect du timing et target prices impartis
- Développement, amélioration, optimisation et implémentation du packaging (institutionnel et d'animation ponctuelle)
- Accompagnement des marchés dans la compréhension, l'appropriation et la parfaite application des guidelines liées à votre périmètre, ainsi que la compréhension et l'adaptation ponctuelle à des besoins commerciaux locaux / spécifiques
- Monitorer périodiquement le VM en boutique à travers la mise en place de photos reports pour assurer le respect et le dépassement des standards, l'échange constructif de feedbacks et l'identification des best practices
- Veille concurrentielle des activations et standards VM
- Suivant le plan stratégique de la maison vous pourriez être en charge ponctuellement du développement et implémentation de décor d'animation de vitrine et façade

Diplômes et expérience :
- Diplômé(e) d'une formation spécialisée dans le Visual Merchandising, business, communication ou diplôme équivalent
- Expérience : min 5 ans d'expérience en visual marchandising dans le retail de luxe

Qualités et compétences :
- Vous avez une forte sensibilité esthétique, une connaissance du design et des standards d'excellence du monde du luxe
- Vous accordez de l'importance à l'approche écoresponsable dans votre métier
- Vous êtes capable de comprendre stratégies et besoins commerciaux pour les traduire dans les activations VM que vous gérez
- Vous combinez créativité, image et efficacité commerciale
- Vous êtes capable de travailler en coordination étroite avec les autres départements de manière constructive et efficace
- Reconnu.e pour votre sens du détail, analyse, rigueur et organisation
- Investi.e et autonome dans la gestion des projets qui vous sont confiés, vous vous assurez de remonter les informations à votre direction (reporting rigoureux) ; vous êtes garant du bon déroulement et validation des étapes du planning
- et fort.e de proposition
- Enthousiaste, positif et dynamique, vous disposez d'une aisance relationnelle vous permettant de comprendre et vous adapter à des contextes multiculturels.

Compétences techniques :
- Langue : Anglais courant exigés (oral et écrit)
- Logiciels : excellente maîtrise du Pack Office (Excel et Power Point) et de la Suite Adobe (Illustrator, Photoshop, In design) - la maîtrise de logiciels de 3D est un plus

Un processus de recrutement complet pour ce poste, impliquant les RH et le Manager, nous permettra d'échanger sur la culture FRED ainsi que sur votre parcours et vos aspirations professionnelles.

Vous pouvez découvrir FRED sur notre site web officiel ou sur notre page LinkedIn.

La Maison FRED s'engage à maintenir un environnement de travail inclusif.

LVMH reconnait et recrute tous les Talents.