Partner Development Manager
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The Partner Development Manager is responsible for identifying, recruiting, activating, and growing high-value publisher partnerships across the Awin network. This role owns a pipeline of strategic publisher opportunities and converts them into measurable commercial outcomes, including revenue growth, GP contribution, partner activation, adoption of value-added services, and market expansion. Working closely with regional partnership hubs, client-facing teams, sales, marketing, and internal commercial stakeholders, the Partner Development Manager strengthens Awin’s publisher ecosystem and ensures it remains differentiated, commercially valuable, and aligned to advertiser demand.
Key Tasks
- Own and deliver agreed Partner Development commercial targets, with a focus on publisher acquisition, activation, revenue generation, GP growth, and scalable partner monetisation.
- Build, manage, and prioritise a qualified pipeline of high-potential publisher prospects based on commercial value, advertiser demand, vertical growth potential, and speed to activation.
- Lead proactive outreach, pitch Awin’s value proposition, negotiate commercial engagement opportunities, and convert targeted publishers into active, revenue-generating partners.
- Analyse market trends, network performance, advertiser needs, and publisher capability gaps to identify attractive verticals and develop targeted recruitment strategies.
- Partner with regional partnership hubs, client partners, sales, marketing, and wider Partner Development teams to launch high-potential publishers into relevant Awin markets and maximise cross-market growth.
- Develop strategic publishers through commercial growth plans, joint marketing initiatives, lead generation activity, custom reporting solutions, and tailored optimisation recommendations.
- Own the delivery and commercial performance of value-added partner service packages, either as standalone offerings or as part of integrated paid-for packages and longer-term partnership plans.
- Maintain consistent Partner Development processes, including pipeline management, opportunity qualification, uptake tracking, feedback gathering, performance reporting, and continuous optimisation.
- Manage relationships with assigned publishers and key internal stakeholders, providing regular commercial updates, performance insights, risk flags, and recommendations that support partner growth and retention.
- Support marketing activity with case studies, content, and partner success stories that demonstrate the commercial value of Awin’s publisher ecosystem and support new business and retention conversations
Skills & Expertise
- Experience in digital advertising, e-commerce, affiliate marketing, performance marketing, partnerships, publisher development, business development, or a comparable commercial growth environment.
- Experience using performance data, market insight, and stakeholder feedback to shape commercially focused initiatives, reporting, partner growth plans, and optimisation recommendations.
- Proven ability to engage, influence, and negotiate with external partners and senior internal stakeholders in a target-led environment.
- Confident user of Microsoft Office, particularly Excel and PowerPoint, with experience using CRM systems, reporting dashboards, affiliate platforms, or other performance marketing tools advantageous.
- Additional language skills relevant to the assigned market are advantageous.
Our Offer
- Flexi-Week: We prioritise your mental health and wellbeing by offering you a four-day Flexi-Week (with one lighter or completely disconnected day per week) at full pay, with no reduction to your annual holiday allowance.
- Flexi-Office: We offer an international culture and flexibility through our hybrid working model, designed to foster collaboration, trust, and autonomy.
- Work Expense Contribution & Remote Working Furniture: You will receive a monthly allowance to cover part of your running costs, as well as a furniture package to support you in setting up a comfortable workspace at home.
- Private Medical Insurance: Comprehensive coverage for a range of health, vision and dental treatments.
- Public Transport Contribution: Financial support or travel card options to help cover your commute to the office.
- Meal Vouchers: Daily support for your lunch expenses.
In addition, you’ll benefit from our global offering, including health and wellbeing initiatives, learning and development via Awin Academy, and peer-to-peer recognition programmes.
Established in 2000, Awin is proud of our dynamic, social and inclusive culture.
Like all businesses, we’ve had to adapt and nurture our culture in a virtual environment. Our virtual ‘Life @ Awin’ hub brings our colleagues from across the globe together for various soci