Head of User Acquisition
il y a 3 jours
**ADIKTEEV - WHO WE ARE**
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Adikteev is the leading app re-engagement platform for performance-driven marketers. We help the world’s top-spending app publishers increase retention, reacquire churned users and drive incremental revenue. App publishers in gaming, eCommerce, on-demand, services and entertainment rely on us to deliver made-to-measure strategies, creatives and algorithms. By combining science and creativity, we deliver best-in-class playable and interactive ads paired with top retargeting tech. We believe in creating a unique strategy for each client based on data to provide measurable and transparent results that increase user LTV and fuel business growth.*
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Adikteev is #10 among Inc. Magazine’s Top 5000 fastest growing companies and ranked in the top retargeting partners of the world for two consecutive years by AppsFlyer Performance Index.*
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Adikteev has recently passed the 2021 HappyIndex®AtWork as well as the 2021 TechAtWork® certifications. As a committed employer of choice, our company has recently signed the French National Diversity Chart and is a member of the AFMD (aka “Association Française des Managers de la Diversité”).*
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OUR NEED - WHAT WE ARE LOOKING FOR*
Adikteev is seeking a high performing and passionate Head of User Acquisition, who excels at working with data, creative, and mobile app marketing. You will be a key contributor to launch Adikteev new App Growth Solutions practice. This is a unique opportunity to create this new business from scratch, help shape the offer, tools and processes, as well as onboard and serve our app clients.
**YOUR CORE RESPONSIBILITIES**
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Lead acquisition strategy* and operate it for the portfolio of apps you are responsible for.
- **Build and lead a team** (hiring, training, coaching,...) of high performing talents.
- **Define team goals** (OKRs), organisation (app portfolio and tasks repartition), and internal processes.
- **Manage budget** and operate campaigns across all channels (incl. Applovin, Unity, Facebook, TikTok,).
- **Analyse data**, and optimise campaigns on a regular basis to achieve performance targets.
- **Engage with clients** to advise, educate, and provide impactful recommendations.
- Collaborate with developer marketing and creative teams, as well as Adikteev internal creative designers on the elaboration of new ad sets.
- Contribute to the improvement of our team knowledge through internal trainings, content, or market intelligence.
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KEY REQUIREMENTS*
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3+ years of experience in paid performance marketing, including 2+ years working specifically for mobile apps.
- Experience of leading a team of at least 2 people and setting up internal processes and trainings to make the team grow.
- Proven ability to deliver on marketing targets (you’ll be ask to provide 2 references to back-up your previous experience).
- Experience managing budget over 100k$ per month, and managing 5+ channels in parallel.
- Autonomous and self-motivated (ability to work in full remote), good communicator and collaborative.
- Experience contributing to market analysis or marketing content creation is a plus.
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WORKING AT ADIKTEEV - WHAT WE OFFER*
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Exciting opportunities in a variety of functions such as product development, engineering, data analysis, business intelligence, sales and corporate,
- A number of perks including 4,5 days weeks, a longevity bonus, mental health support, competitive insurance schemes, welcoming offices, treats & goodies and creative ways of communicating and working with one another, be it virtual or face-to-face,
- A healthy, worthy and profitable organisation whose ambition is to continuously enhance its market share through its innovation and unique identity,
- Teams that think outside the box, and where the word “impossible” is banned from our common language,
- Flexibility and agility applied to all our deliverables with a strong push for constant innovation,
- A variety of cultures (22+ nationalities and growing), a diversity of backgrounds (education, experience, and personal journeys) but a unique goal: being bold and daring,
- An open and transparent culture of communication with no hidden agenda.
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- As an Employer of choice, Adikteev does not and shall not discriminate on the basis of race, color, religion, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status, in any of its activities or operations. These activities include, but are not limited to, hiring and firing of staff, selection of volunteers and vendors, and provision of services. We are committed to providing an inclusive and welcoming environment for all members of our staff, clients, volunteers, subcontractors, vendors and clients._
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