Cdi - Senior Marketing Analyst - Sbs - Paris

Il y a 2 mois

Nanterre, France Forum Emploi-Formation-Alternance: Talents Handicap Temps plein

**Description de l'entreprise**
SBS is a global financial technology company that’s helping banks and the financial services industry to reimagine how to operate in an increasingly digital world. SBS is a trusted partner of more than 1,500 financial institutions and large-scale lenders in 80 countries worldwide, including Santander, Societé Generale, KCB Bank, Kensington Mortgages, Mercedes-Benz, and Toyota FS. Its cloud platform offers clients a composable architecture to digitize operations, ranging from banking, lending, compliance, to payments, and consumer and asset finance. With 3,400 employees in 50 offices, SBS is recognized as a Top 10 European Fintech company by IDC and as a leader in Omdia’s Universe: Digital Banking Platforms. SBS is headquartered in Paris, Franc

**Description du poste** Responsibilities**
- Help design, execute, and manage SBS’ overall industry analyst, influencer, and thought leader strategy and plan.
- Create, nurture, and manage positive relationships with industry analysts, industry influencers, and thought leaders, serving as a key, centralized contact point and connector.
- Establish and maintain regular communication with analysts and influencers via multiple channels which you will develop to engage and educate these communities.
- Ensure all analysts and influencer advice informs all applicable business activities and that analyst/influencer/thought leader publications and/or other interactions mentioning SBS are leveraged appropriately to help build market awareness, increase lead generation effectiveness, and simplify selling.
- Plan, schedule, and manage analyst/influencer program activities such as participation in analyst research, conferences, advisory days, briefings, inquiries, and reporting.
- Drive alignment with sales, marketing and product teams to maximize program impact.
- Schedule briefings, inquiries, demos and advisory days with key analysts and influencers, customers and executives.
- Prioritize and manage incoming analyst requests for information, research support, research review, customer references, and event speakers.
- Respond to, serve, and manage internal requests for Industry Analyst / Influencer / Thought Leader interactions, publications, research, event support, and other requests as needed.
- Negotiate, secure, and manage contracts and related services ensuring they support both strategic and tactical, near term and future requirements. Ensure that contracted services are fully utilized.
- Be a leader in working cross-functionally to drive the execution of analyst relations plans, aligning with other areas of marketing.

**Qualifications** Overview**:
The Role of the Senior Marketing Analyst is to ensure a **360- degree communication with major analysts and consultancy firms**, manage relationships with research and advisory companies, seek and gather market intelligence (trends, insights, competition, data) to be leveraged by the larger marketing and product eco system.

As such, s/he should also be able to identify and infiltrate key ecosystems to target, internally as well as externally (business partners, associations, influencers ) and become an evangelist for the domain.

**Key Requirements**:

- At least 12 - 15 years of prior experience working with industry analysts and influencers in B2B enterprise software and more specifically in the banking and financing domain required.
- Understanding of how to build and maintain relationships with key influencers, leading industry analysts, and analyst firms.
- Prior experience negotiating contracts with Industry Analysts.
- Passion for helping build a world-class, innovative analyst relations program and desire to own and refine key operational processes
- Excellent communicator with proven ability to clearly convey ideas and data in written and verbal presentations to a variety of audiences.
- Able to prioritize in a complex, fast-paced and lean organization.

**Informations supplémentaires** Les avantages à nous rejoindre**:

- Un accord télétravail pour télétravailler jusqu'à 2 jours par semaine selon vos missions.
- Un package avantages intéressants : une mutuelle, un CSE, des titres restaurants, un accord d'intéressement, des primes vacances et cooptation.

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