Cluster Product Marketing Specialist Combines, New

il y a 3 semaines


Paris, France CNH Industrial Temps plein

COMPANY PROFILE:
WHO WE ARE LOOKING FOR**:Cluster Product Marketing Specialist Combines, New Holland**

Reporting to the European Product Marketing Team leader, the CPS will be responsible to collect, analyse and prepare business cases for the defined product ranges in alignment with the Product Value proposition in the Market/Cluster of Markets in scope, to meet commercial targets. Product Offering Management for the Market/Cluster of Markets in scope: select applicable offering, define frame for market standards. The CPS also supports the local Market in the sales planning and launch of new products.

YOUR KEY RESPONSIBILITIES:

- Execution of the Product Value Proposition in scope of brand/product
- Product Offering Management: select applicable offering, define frame for market standards. Analyze take rates and rationalize offering. Provide inputs for product configuration/catalogue, marketing plans for the area/product in scope
- Support for the market teams during the whole product lifecycle. Provide fast and precise answers to questions coming from commercial teams, sales administration and dealers.
- Provide technical support to dealers and sales team to bring to market the best suitable product for the required characteristics in line with end customer needs; Drive customer satisfaction and solve issues. Help with special retail orders
- Support product launches ensuring information flow to market level, support budget planning for new product
- Prepare sales argumentation, Responsibility for coordination and summarizing the of commercial and product training needs for the cluster
- Project manage and support marketing activities and events run centrally in the markets (i.e. dealer communication, Product Presentations, Press Events, VIP days, fairs).
- Support product communication (advertising, mailing, translations, proof reading) in close collaboration with all concerned departments.
- Presentation and demonstration of products to the press and at events
- Support the monthly PO and Wholesale planning and support special wholesale Order Change Management (company stock orders, units in error, special cases)
- Support of commercial actions : Support development of terms and conditions, seasonal budget, budget follow up, List of machines available, reallocation units, Company Inventory Orders
- Demo/support unit co-ordination
- Drive specific actions in the field to increase retails
- Monitor, review and report on the effectiveness of local marketing activities
- Visit customers/dealers/markets to get an overview/understanding of the customers’ needs. Provide feedback to the European marketing team to ensure that the specific requirements from customers are understood by the global product development teams (Platform/Engineering).
- Market research studies, analyze of the results (forecast future, market activity and consumer trends, primary consumer research, identify new market opportunities)
- Collect and maintain a database of market prices. Analyze competitor activities, evaluating their marketing, advertising and sales campaigns. Conduct analysis on competitive products/positioning (Performance monitoring best sellers, key models). Tight collaboration with European teams, to be able to answer questions about product, specific request on pricing, competitive info, CPC’s analysis.
- Performance tracking (Market share)
- Local homologation support for assigned market(s)
- Support customer clinic activities
- Working closely with the field team and with European Marketing Departments product, (training, pricing, marketing, etc.) to define and implement the product marketing plan

YOUR KEY COMPETENCES AND QUALIFICATIONS:

- Education / Requirements_
- Agricultural/Technical/Marketing/Business & Economics background
- Fluent in English & French,
- Proactive and enthusiastic approach for the role and activities
- Skills_
- Interpersonal skills
- Advanced communication and presentation skills
- Ability to deliver product training
- Proven expertise in Excel, Word, PowerPoint
- Project management
- Analytical and organization skills
- Cross Functional Collaboration
- Leadership
- Commercial skills to deal on a daily basis with customers
- Preferred_
- Practical knowledge of CNH Industrial Products
- Proven experience in product marketing functions, Service Area Manager or Sales Area Manager in the Agricultural Machinery industry

OTHER INFORMATION:
**Travel Requirements**: International/National Up to 30%


  • Product Marketing Specialist

    il y a 2 semaines


    Paris, France QIMA Temps plein

    **Company Description** About QIMA** At QIMA, we are on a mission to offer our clients smart solutions to make products you can trust. Operating in over 100 countries, we serve the consumer products, food, and life sciences industries and help more than 30,000 brands, retailers, manufacturers, and growers achieve quality excellence. We combine...

  • Product Marketing Specialist

    il y a 1 semaine


    Paris, France QIMA Temps plein

    Job DescriptionAs a Product Marketing Specialist, your primary responsibility will be to work closely with the Marketing team to help execute go-to-market strategies that promote product awareness, engagement, and adoption. This role will be instrumental in driving QIMA’s product-led growth strategy. You will work closely with cross-functional teams,...


  • Paris, France Growatt New Energy Temps plein

    **Job Responsibility** 1. Work with local Regional Sales Leadership to plan, execute and track impactful monthly marketing plans, and promote the Growatt brand within the regional market. 2. Plan, execute and measure the impact of 3rd party events and trade show sponsorship as well as Growatt or field distributors hosted events and localized...


  • Paris, France CNH Industrial Temps plein

    COMPANY PROFILE: **PRIMARY FUNCTION**: The position of Parts Product Marketing Specialist for Agricultural business will be part of the Parts Marketing EMEA Team. The position reports directly to Parts Marketing Ag EMEA responsible. Preferred locations are Turin, Le Plessis (France) or Madrid - Manage parts product offering for the 2nd line...


  • Paris, France Subway Temps plein

    Position Overview As Marketing Manager, New Product Development & Insights you will be working on the development of all product skews across France, as well as monitoring and leveraging latest insights to ensure brand’s product lines stay on trend & meet our guest's demands. Essential Functions **Marketing Implementation and Execution**: Support...


  • Paris, France BlaBlaCar Temps plein

    **About BlaBlaCar** BlaBlaCar is the world’s leading community-based travel network, connecting over 100 million members across 22 countries looking to carpool or travel by bus. By sharing rides and filling empty seats on the road, our community avoids 1.6 million tons of CO2 emissions every year (as if Paris was free of road traffic for a year!) We are a...


  • Paris, France Cenareo Temps plein

    **About Cenareo** Cenareo is the MarTech that manages a Digital Experience Platform to optimize media for companies in deploying their customer and/or employee engagement strategy. Intended for the management of large-scale screen fleets, Cenareo offers content management in SaaS mode and allows companies to manage their campaigns, with high value-added...


  • Paris, France Cenareo Temps plein

    **About Cenareo** Cenareo is the MarTech that manages a Digital Experience Platform to optimize media for companies in deploying their customer and/or employee engagement strategy. Intended for the management of large-scale screen fleets, Cenareo offers content management in SaaS mode and allows companies to manage their campaigns, with high value-added...


  • Paris, France Cenareo Temps plein

    Vision and Objectives:The Product Marketing Specialist will play a crucial role in supporting the efforts to bring our products to market successfully. This role is focused on operational tasks related to product launches, ensuring features are well understood, and facilitating communication between different departments.The position is located in Paris or...

  • Product Marketing Manager

    il y a 1 semaine


    Paris, France Equativ Temps plein

    \uD83D\uDC6B **About the team** It is the responsibility of our Marketing team to make sure that the world knows about Equativ and all of the awesome things our solutions can do. The team is composed by straightforward and creative individuals shaping our brand across the globe. They are the heart of Equativ’s global awareness and play a major role in...

  • Product Marketing Manager

    il y a 2 semaines


    Paris, Île-de-France Equativ Temps plein

    \uD83D\uDC6B About the teamIt is the responsibility of our Marketing team to make sure that the world knows about Equativ and all of the awesome things our solutions can do. The team is composed by straightforward and creative individuals shaping our brand across the globe. They are the heart of Equativ's global awareness and play a major role in...

  • Product Manager New Markets

    il y a 2 semaines


    Paris, France PERSÉ BEAUTY Temps plein

    **Our Mission** At Prose, we don’t believe in “one-size-fits-most.” We create custom hair care that’s inclusive to all hair types, needs, and preferences. Each of our hair care products is customized to a person’s hair needs based on the results from an online consultation. The individual data is processed through a proprietary algorithm and...

  • Marketing Specialist

    il y a 3 semaines


    Paris 8e, France Nova Biomedical Temps plein

    **_Job Summary_** **_and/or Key Objectives_** **_Essential Responsibilities and Accountabilities_** - Develop and execute a subsidiary marketing plan under the supervision of subsidiary General Manager (GM) and corporate director, marketing - Create marketing campaigns/projects and schedule supporting all activities required to see the projects to...

  • Product Marketing Specialist

    il y a 4 semaines


    Paris, France WALLIX Temps plein

    Description entreprise : WALLIX is the European access and digital identity security specialist recognized by industry-leading analysts for its PAM (Privileged Access Management) solution. Its technologies enable organizations to meet today's challenges in IT network protection and data security. They also provide business continuity of IT systems and...


  • Paris, France WINK SAS Temps plein

    As an oil, gas and new energy industry, our ambition is to be the supplier of choice for geothermal and carbon capture and storage (CCS) projects global. This role is an opportunity to continue to build on our strong position in the geothermal industry to further grow the business and our unique opportunity to capture a large market share in the emerging CCS...

  • Insurance Product Specialist

    il y a 2 semaines


    Paris, France FM Global Temps plein

    **Overview**: - The ESD organization is looking to recruit for Insurance Product Specialists who will support the Business with preparing Underlyer Policies and processing policy documentation in support of worldwide insurance programs following defined processes.***Responsibilities**: - Handles small and medium-sized worldwide accounts under supervision...


  • Paris, France CNH Industrial Temps plein

    COMPANY PROFILE: WHO WE ARE LOOKING FOR**:EUROPEAN PRODUCT MARKETING MANAGER** Reporting to the European Product Line Manager, the Product Marketing Manager (PMM) is responsible for the profitable growth of its product line of the assigned brands.. In order to achieve this, he/she will develop strategic marketing plans for a product line through market...

  • Product Marketing Manager

    il y a 4 semaines


    Paris, France Veesion Temps plein

    **Role Objective**:Reporting directly to the Director of Marketing, the Product Marketing Manager will be instrumental in aligning our product development efforts with market demands, focusing on effectively communicating the value of Veesion's products to our target customers. This role serves as a crucial bridge between our product and marketing teams,...


  • Paris 8e, France Nova Biomedical Temps plein

    **_Job Summary and Key Objectives_** - Multi tasking position involving the clinical evaluation and sale of Nova clinical products. - Lead clinical product specialist, responsible for the sales and growth of clinical products in his/her respective territory. - Interfaces with Nova field sales representatives to develop their qualified leads and convert them...

  • Product Specialist

    il y a 3 semaines


    Paris, France Transoft Solutions Temps plein

    Join a world leader and make a difference! Transoft Solutions is an international leader in the development of innovative software for the transportation engineering design sector. With offices around the world, we provide transportation professionals with productivity-enhancing tools they can trust, giving them the confidence to build the safest and most...