Brand Strategist Us
Il y a 7 mois
Il y a dix ans, j’ai osé imaginer la première marque de mode française née en ligne... elle s’appelait Les Composantes, elle s’appelle Sézane aujourd’hui.
Mes priorités sont toujours restées les mêmes : innover et placer l’humain, la créativité, la qualité et le service au cœur de tout.
Des talents passionnés, autonomes qui conçoivent le travail dans le respect des autres et pour qui rien n'est hors d'atteinte, pour peu qu'on s'en donne les moyens.
Sézane est un terrain de jeu où chaque journée ne ressemble à aucune autre, votre poste d’aujourd’hui ne sera peut-être plus celui d'hier et probablement pas celui de demain. Ça vous parle ? Écrivez-nous
Nous recherchons les talents d’un(e) Brand Strategist US & Copywriter (H/F) pour rejoindre nos équipes. Ce poste est basé à Paris (75).
Intégré(e) au sein du pôle Marketing Global, votre rôle consistera à accompagner le développement de Sézane en proposant un calendrier commercial et des animations marketing adaptés à nos marchés anglophones, en particulier aux États-Unis, en ligne avec les grands lancements et les activités locales, et dans le respect de l’image de marque (Site & App, Newsletters, Paid Media, Campagnes Influence, supports Print, etc.).
Vos missions principales:
- Vous jouez un rôle clé en tant que garant(e) de l’image de marque et du ‘tone of voice’ Sézane en 360° sur les marchés anglophones ;
- Vous assurez la coordination avec l’ensemble des équipes internes (Développement International, Agence Créative, Social Organique, Paid Media, Image, Influence, etc.) pour garantir le bon déroulé de chaque projet, identifier les opportunités, anticiper et adresser les défis ;
- Vous êtes force de proposition sur les activations des marchés anglophones (contenu Web et Print, collaborations), et êtes le lien entre le siège et les équipes locales ;
- Vous êtes responsable de la conception / rédaction de l’ensemble des prises de parole et supports de communication des marchés anglophones.
**Requirements**:
- Bilingue anglais, vous avez idéalement en plus une bonne maîtrise du français
- Vous mettez en avant une première expérience d’au moins 5 ans dans le marketing et la conception / rédaction
- Vous démontrez une bonne connaissance du marché US, une sensibilité créative et une affinité particulière pour la mode et l’univers Sézane
- À l’aise dans un contexte de forte croissance, vous êtes animé(e) par un esprit d’initiative et entrepreneurial
- Vous vous épanouissez dans le travail en équipe, vous êtes organisé(e) et vous avez un sens du détail poussé
Vous vous êtes reconnu(e) dans ce descriptif et souhaitez rejoindre l’aventure Sézane ? Alors n’attendez plus
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