Lead Generation
il y a 11 heures
Join to apply for the Lead Generation – Growth Marketing Manager F/H role at DIGITRIPS Group. Location: Paris (remote work possible) Contract: CDI Experience: 8–10 years Reporting to: Head of Marketing, Cristina Digitrips is a French travel tech company founded in 2015, providing B2B and B2B2C distribution solutions to travel agencies and e‑commerce actors. With 250 employees, we help more than 5 million travelers worldwide and have received several industry awards. Position Overview The Lead Generation / Growth Marketing Manager will design, execute and optimise the group’s acquisition strategy across multiple channels, driving qualified leads, nurturing the pipeline and supporting brand awareness. Key Responsibilities Develop and implement the group’s acquisition plan (B2B, B2B2C, B2C). Lead multi‑channel paid media campaigns (SEA, social ads, retargeting, SEO, inbound, marketing automation). Experiment with emerging channels such as generative‑AI advertising (ChatGPT, Gemini, etc.). Monitor, optimise and report on campaign performance; set budgets and KPIs. Own HubSpot implementation: configuration, automations, integrations, reporting and lead‑scoring workflows. Align marketing and sales in HubSpot, ensuring data quality and effective funnel management. Collaborate with Brand, Sales, Data and Product teams; support cross‑channel 360° campaigns. Drive continuous improvement through A/B testing, predictive targeting and nurturing strategies. Qualifications / Profile Expertise in HubSpot (CRM, Marketing Hub, workflows, integrations). Advanced paid‑media experience (Google, Meta, LinkedIn, Bing). Strong growth‑marketing mindset: test & learn culture, automation, funnel optimisation. Experience with AI‑powered advertising and familiarity with generative‑AI platforms. Excellent analytical skills: Google Analytics, Looker Studio, UTM, HubSpot reporting. Fluent in French and English, written and spoken. Bachelor’s degree (Bac+5) in commerce, digital marketing or equivalent, with 8–10 years of relevant experience. Background in travel tech or e‑commerce highly valued. Benefits & Perks Remote work up to 2 days per week. Competitive salary and performance‑based incentives. Tickets Restaurant. Collective health insurance. Mobility benefits (public transport pass). Discounts on hotel and flight bookings. Profit‑sharing scheme. Annual solidarity day for charity work. Regular team events (breakfasts, celebrations). Recruitment Process Initial call with HR to discuss fit. Second interview with the Head of Marketing, including a practical case. Final meeting with the team. Diversity & Inclusion We welcome applications from all backgrounds, genders, and identities, and value diversity in our team. Employment Details Seniority level: Mid‑Senior. Employment type: Full‑time. Job functions: Marketing and Sales. Industry: Travel Arrangements. Located in Paris, Île‑de‑France, France. #J-18808-Ljbffr
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Lead Gen
il y a 4 jours
Rue Laffitte, Paris, France Elevate Temps pleinDans le cadre du développement de l'équipe Communication & Marketing nous recrutons pour accompagner Marie, notre Marketing Lead & Margaux notre Marketing Specialist.Vous travaillerez en binôme avec Margaux et régulièrement avec Aurélien (Co-fondateur du cabinet) pour accélérer notre croissance.Vous évoluerez dans une entreprise à taille humaine,...
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il y a 4 jours
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il y a 12 heures
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il y a 12 heures
Paris, France Elevate| Agence Data & Technologies Marketing Temps pleinUne agence spécialisée en marketing digital recherche un Lead Gen & Growth Specialist pour renforcer son équipe Communication & Marketing. Vous serez responsable de la stratégie d'acquisition de leads, de la production de contenu ciblé et de l'organisation d'événements. Le poste nécessite 2 à 5 ans d'expérience, idéalement dans un cadre SaaS B2B....
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il y a 2 semaines
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Lead Gen
il y a 12 heures
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Growth Marketing Manager – Lead Generation
il y a 1 semaine
Paris, Île-de-France Volubile Temps pleinMarketingGrowth Marketing Manager – Lead Generation & Brand Activation H/FEn tant que Growth Marketing Manager, vous jouez un rôle central dans l'accélération commerciale de Volubile. Votre mission : construire et opérer une machine de génération de leads performante, capable d'alimenter l'équipe Sales avec des leads qualifiés, tout en développant...
