Lead Generation Manager

Join to apply for the Lead Generation Manager / SDR - (F/H) role at MyTraffic Started in France in 2016, MyTraffic's mission is to empower commerce professionals with the best location analytics and insights to be smarter every day and design the best experiences in physical locations. We already serve more than 500 customers across many sectors (Retail, Real Estate, Consulting Companies, Cities…) all over Europe to help them expand their businesses, analyze or predict performances of investments, understand their customers’ habits, benchmark their results with competition and more. MyTraffic is a hyper‑growing scale‑up (+110%/year) supported by a 30 Million € Series B fundraising round with Axa Venture Partners, Alven and Kernel Investissements in November 2022 to finance its European expansion. In January 2024, MyTraffic announced the strategic acquisition of the Spanish start‑up Geoblink, becoming Europe's premier location intelligence platform. Job Description We’re looking for a passionate and data‑driven Lead Generation Manager to take full ownership of lead generation through AI, automation, and advanced sales operations. You’ll join our Revenue Operations team, reporting directly to Alexandre, Head of Lead Generation, and work with two Lead Gen interns, Gauthier and Maxence. Your mission: combine strategy, execution, and innovation to continuously improve how we build and convert our pipeline. Day‑to‑Day Responsibilities Territory Planning – Work closely with two Senior Enterprise AEs on their lead generation strategy and delivery. Own the total addressable market (TAM) for each Account Executive and ensure optimal coverage and penetration. Provide market insights and segmentation expertise to guide their go‑to‑market strategy. Build AI‑powered lead lists integrating intent data, ABM strategies, and event triggers. Meeting Generation – Book meetings for our Sales thanks to our 2.0 lead gen stack (Clay, Sales Navigator, Lemlist). Lead strategic calling initiatives (“Minari Calling”) to book meetings with Enterprise accounts. Innovation Incubator – Be part of our internal “Sales Innovation Lab”, testing new tools, features, and approaches. Rely on strategic insights more than tool mastery. Help scale best practices across the entire Sales organization. Experience & Qualifications 2 years of experience in Lead Generation, SDR/BDR Management, or Growth Marketing roles. Strong interest in AI, or prior experience in the field, is a plus. Solid background in outbound prospecting, campaign design, and pipeline generation. Experience in a SaaS or Tech environment is highly valued. Strong knowledge of modern sales tools (CRM, Sales Navigator, Lemlist, Clay, Modjo, etc.). Fluent in French and English; Spanish is a plus. Proven ability to drive outbound performance and achieve meeting‑generation KPIs. Strong grasp of sales automation, intent data, and AI‑based enrichment workflows. Analytical mindset: you know how to measure, iterate, and optimise lead generation performance. Comfortable collaborating across Sales, Marketing, and Data teams. Soft Skills Results‑driven: focus on tangible business outcomes, not just activity metrics. Proactive and creative: always testing new ideas and refining what works. Curious and growth‑minded: passionate about AI, automation, and next‑generation sales strategies. What We Offer Strategic Growth – A key role in our “Sales Level Up” transformation, high impact on Enterprise performance, and a hybrid focus combining prospecting and sales ownership. Cutting‑Edge Tools – Full 2.0 Tech Stack (future‑proof B2B toolkit), AI‑powered workflows and automation, access to intent data and ABM expertise. Professional Development – Hands‑on growth in AI and automation, build deep expertise in Enterprise Sales and strategy. Recruitment Process 30 min with Adèle, Senior Talent Acquisition. 30 min with Alexandre, Head of Lead Gen. 45 min Business Case with Alexandre and Julien, CRO. 45 min Values Interview. 30 min with Pauline, Deputy CRO. Referrals increase your chances of interviewing at MyTraffic by 2x. Get notified about new Lead Generation Manager jobs in Paris, Île‑de‑France, France. #J-18808-Ljbffr