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il y a 2 jours

Paris, France Caudalie Temps plein

TEMPORARY CONTRACT - MARKETING MANAGER, POLAND Were looking for a talented Marketing Manager for Caudalie Poland (replacement during maternity leave). You will play a key role to drive the marketing strategy and execution of multiple distribution channels : wholesale (Douglas, pharmacies), e-retail, caudalie. You will be responsible for developing the brand awareness, ensuring the brand positioning, and developing the business by collaborating closely with cross-functional teams. Key Responsibilities Elaborate marketing, media & promotional campaign plans for the Polish market and ensure their perfect execution; Coordinate local adaptation and execution of global marketing operations; Adapt and translate content of global sales & communication tools (POSM, training, caudalie, social media); Outline & execute media campaigns (online & offline) directly with media partners and with the Head of Media Europe. Secure local implementation of 360° activations : merchandising, media, in-store & digital animation, education, sampling, incentives, e-commerce & partnerships as per calendar; Help to set accurate forecasts, monitor and communicate after-launch results to improve short and long-term forecast accuracy; Manage and implement the assigned marketing budget. Create a strong alliance with the sales team to ensure that they have the marketing tools needed to successfully push sales. Organize marketing presentations for key accounts & retailers, commercial cycles and seminars; Create in-store animations and elevate in-store events and experience (consumer events, boutique events, trade shows, ); Collect and compile market trends and share best practices; Gather sell-out data for market feedback; Spend at least 3 days per month with the sales team in the field to assess the situation and gather insights. YOUR PROFILE Professional experience in similar positions. Experience in the cosmetics industry is mandatory; a good experience in trade marketing, media and digital is required. Knows how beauty businesses work; knows the competition, affinity with the beauty category in a selective / retail / pharmacy environment. Strong interpersonal and relationship skills. Passionate and talented profile with an entrepreneurial spirit. Organized and multitasking abilities in a complex environment. Polish & English is mandatory, French is an advantage. Creative and dynamic mindset, with a strong attention to details. Educated to a degree level. ADDITIONAL INFORMATION Reporting to : Country Manager and CMO Europe Based in : Varsaw Duration : 12 months #J-18808-Ljbffr

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