Associate Marketing Director

il y a 2 semaines


Paris, Île-de-France Tagetik France S.A.S. Temps plein
About the Role

We are seeking a highly skilled and experienced Associate Marketing Director to join our team at Tagetik France S.A.S. in Paris-La Défense. As a key member of our marketing department, you will be responsible for developing and implementing marketing strategies to drive business growth and increase market share in the region.

Key Responsibilities
  • Marketing Strategy Development
    • Design and implement comprehensive marketing plans to create awareness of the company's business activities and drive pipeline creation.
    • Craft innovative strategies that resonate with the target audience.
    • Oversee the execution of marketing campaigns, product launches, and promotional events.
  • Team Leadership
    • Lead a team of marketing professionals.
    • Provide guidance, feedback, and mentorship.
    • Foster creativity and enthusiasm within the team.
  • Content Creation and Online Presence
    • Produce engaging content for the company's online platforms and campaigns.
    • Manage editorial design and publications.
    • Keep the company's digital presence engaging and informative.
  • Market Research and Competitor Analysis
    • Stay abreast of industry trends.
    • Monitor competitors' marketing strategies and movements.
    • Utilize insights to refine marketing approaches.
  • Budget Management and Resource Allocation
    • Control marketing budgets effectively.
    • Allocate resources across various projects.
    • Optimize spending for maximum impact.
Requirements
  • Proven Experience
    • Demonstrated success as a Senior Marketing Manager.
    • Minimum of eight years senior marketing experience working in a corporate B2B environment, software company preferred.
    • Experience in the CPM/EPM or finance software industry a bonus but not a requirement.
  • Qualification
    • A recognized qualification in Marketing.
  • Leadership Abilities
    • Excellent organizational, commercial and leadership skills.
  • Analytical and Creative Thinking
    • Ability to blend data-driven insights with creative ideas.
  • Effective Communication
    • Strong interpersonal and communication skills.
  • Up to Date with Marketing Techniques
    • Familiarity with current and online marketing practices.
Language and Location

Perfect command of French and English.

Location: Paris-La Défense, flex-office.

Occasional travels involved (around 15%).



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