Head of Marketing and Communications
il y a 3 semaines
Kickmaker is a high-tech product design and industrialization agency. We support our customers from prototype to production run in our main vertical markets (medical, new mobility, electrification, agrotech, robotics, IOT and consumer devices) and our cross-disciplinary skills (embedded AI, high-tech manufacturing automation, eco-design, industrial design and WEB 3.0 for the economy of functionality). Our team and community spirit has enabled us to shape a unique corporate culture. We are looking to strengthen our organization in our French offices.
Key Responsibilities:- Develop and implement a comprehensive marketing strategy that aligns with our business goals.
- Oversee the company's marketing budget and ensure effective allocation of resources.
- Manage and lead the marketing team in daily operations, providing guidance and mentorship.
- Conduct market research to identify opportunities for promotion and growth.
- Collaborate with sales and delivery teams to create effective marketing materials and campaigns.
- Develop and maintain strong relationships with key stakeholders, including clients, industry professionals, and media representatives.
- Utilize digital marketing strategies, including SEO, social media, and email marketing to increase brand visibility and lead generation.
- Track and analyze marketing metrics to evaluate campaign performance and inform future strategies.
- Stay up-to-date with industry trends and competitor activities to ensure our marketing efforts remain competitive and relevant.
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