Content Marketing Manager

il y a 2 semaines

Paris, Île-de-France Amazon Temps plein
Job Title: Content Marketing Manager

We are seeking a highly skilled Content Marketing Manager to join our Amazon Business EU Marketing team. As a Content Marketing Manager, you will be responsible for creating and localizing marketing content to increase engagement with prospects and customers across the various stages of the buyer's journey.

About the Role

You will work closely with Amazon Business stakeholders to develop and align customer journeys with relevant content, campaigns, and initiatives. Your primary goal will be to help new customers progress through their procurement lifecycle by identifying and packaging relevant marketing materials based on defined customer journey maps.

Key Responsibilities
  1. Develop and align customer journeys with relevant content, campaigns, and initiatives for each solution.
  2. Identify and package relevant marketing materials based on defined customer journey maps.
  3. Apply content and product marketing best practices for each customer segment.
  4. Ensure Amazon Business marketing partner teams are equipped with messaging, assets, and offerings to effectively engage customers and address their challenges.
  5. Build strong relationships across Global and Geo (North America, Europe, and Asia Pacific) Marketing teams to ensure efforts are aligned with other content strategies and objectives.
  6. Provide clear, consistent, and frequent communication to stakeholders to ensure clarity on content activities, status, goals, and results.
Requirements
  • 5+ years of professional non-internship marketing experience.
  • Experience creating visual assets for digital, mobile, and social.
  • Experience building, executing, and scaling cross-functional marketing programs.
  • Business fluent in English and French.
Preferred Qualifications
  • Experience in multi-territory campaign management.
  • Experience in digital marketing and content production timelines and process.
  • Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion.
  • Experience managing or working within cross-functional marketing and creative teams.
  • Basic knowledge of Salesforce and Pardot preferred.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills.

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