Content Marketing Manager
il y a 3 semaines
We are seeking a highly skilled Content Marketing Manager to join our Amazon Business EU Marketing team. As a key member of our team, you will be responsible for creating and localizing marketing content to increase engagement with prospects and customers across various stages of the buyer's journey.
The ideal candidate will have a strong background in marketing, excellent writing and communication skills, and the ability to think strategically and analytically about customer challenges and how to align our messaging. You will work closely with our EU marketing teams to identify and deliver actionable ways to increase adoption of solutions by various customer segments via multiple channels.
Key Responsibilities:- Develop and align customer journeys with relevant content, campaigns, activities, and initiatives for each solution and ensure cross-functional Amazon Business teams are aligned to these journeys.
- Identify and package relevant marketing materials based on defined customer journey maps with the objective of helping new customers progress through their procurement lifecycle.
- Apply content and product marketing best practices for each customer segment and identify opportunities to improve the customer experience across multiple channels and teams.
- Ensure Amazon Business marketing partner teams are equipped with messaging, assets, and offerings to effectively engage customers and address their challenges.
- Build strong relationships across with Global and Geo (North America, Europe and Asia Pacific) Marketing teams to ensure efforts are aligned with other content strategies and objectives, including localizing Geo-relevant content.
- Provide clear, consistent, and frequent communication to stakeholders to ensure clarity on content activities, status, goals, and results.
- Deliver detailed updates via regular business reviews which showcase key metrics and KPIs reflecting content performance.
- 5+ years of professional non-internship marketing experience
- Experience creating visual assets for digital, mobile, and social
- Experience building, executing and scaling cross-functional marketing programs
- Business fluent in English and French
- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing or working within cross-functional marketing and creative teams
- Basic knowledge of Salesforce and Pardot preferred
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit
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