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User Acquisition and Growth Manager
Il y a 2 mois
Foxintelligence is seeking a highly motivated and analytical Traffic Manager Intern to join our team. As a key member of our user acquisition team, you will be responsible for acquiring thousands of new users per day for Cleanfox and our upcoming B2C services.
You will work closely with our Senior User Acquisition Manager and CMO to develop and execute a multi-channel acquisition strategy, including:
Acquisition Strategy- Defining and adapting acquisition strategies for multiple countries and B2C applications.
- Designing, analyzing, and tracking key performance indicators (KPIs).
- Testing new acquisition channels (offline and online).
- Creating, managing, and optimizing paid acquisition campaigns on various advertising platforms (Facebook Ads, Google Ads, TikTok, YouTube, Programmatic).
- Reporting and analyzing campaign performance (reach, CTR, CPC, CPA, conversion rate, etc).
- Staying up-to-date with the latest creative trends (formats, marketing angles, and scripts).
- Writing briefs.
- Managing relationships with content creators, video editors, and translators.
- Analyzing creative performance and iterating.
- Developing a natural referencing strategy.
- Managing blogs for our B2C applications.
- Tracking performance.
- Optimizing conversion rates for our Apple Store and Playstore pages through regular A/B tests.
- Managing app store optimization (keywords, app description, etc).
Requirements
Essential Skills- Analytical mindset.
- Excel skills.
- Strong communication skills in English (written and spoken).
- Experience with data analysis tools.
- Knowledge of marketing automation tools.
What We Offer
- Competitive salary.
- Remote-friendly work environment with a Paris office available for those who prefer to work from the office.
- Swile restaurant vouchers (60% covered by Foxintelligence).
- A strong company culture with innovative management practices (transparent strategy and financial results, feedback360, innovative and transparent salary grid, etc).
