Marketing Director
il y a 7 jours
Drive brand awareness, engagement, and subscription growth for DAZN in France.
Key Responsibilities:- Brand Guardianship: Ensure local brand consistency through strategic decision-making.
- Creative Campaigns: Develop and execute high-quality marketing campaigns to drive acquisition and customer retention.
- Social Media & PR: Activate brand presence across social media channels, influencers, and public relations activities.
- Event Activation: Oversee brand activations at key events to increase visibility.
- Content Marketing: Plan and optimize content strategies to engage audiences and drive business results.
- Partnerships: Collaborate with partner marketing teams to ensure alignment and optimize marketing programs.
The ideal candidate will have 8-10 years of experience in sports marketing and entertainment, with a deep understanding of subscription models. A proven track record in consumer marketing, particularly within a subscription-based business, is essential. Expertise in creative campaign development, social media strategy, and partner marketing is also required.
The successful candidate will be fluent in English and French and possess the following skills:
- Proven track record in driving brand awareness and subscription growth.
- Expertise in creative campaign development, social media strategy, and partner marketing.
- Strong understanding of subscription models and consumer marketing.
- Excellent communication and project management skills.
We offer a competitive salary range of €80,000 - €110,000 per year, depending on experience, as well as a dynamic work environment that values equality and diversity. We foster an inclusive culture that encourages everyone to make a positive impact and contribute to our DEI journey by joining our ERGs.
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