Marketing Director EMEA

il y a 1 jour

Paris, Île-de-France Teads Temps plein
Senior Marketing and Communication Manager Job Description

We are seeking an ambitious, highly articulate individual who is passionate about marketing & communication to join our French team in Paris.

About the Role

This role will be responsible for the development and execution of the Teads France brand, communication strategy, and marketing initiatives to broaden our visibility within the French and Belgian market.

The Senior Marketing and Communication Manager will work closely with the FR Managing Director and the Global Marketing Director to shape the marketing and communication strategy for Teads France and Belgium.

Main Responsibilities
  • Drive the creation of world-class marketing communications for Teads FR across our brands/advertisers and agency clients and our publisher portfolio;
  • Work on the marketing offer development and strategy;
  • Develop and execute Teads FR's media and local key messaging strategy across all media, including press, broadcast, and publications to raise Teads' profile and market Teads' activities;
  • Ensure all communications are aligned with the global marketing strategy set by the CMO;
  • Work closely with the FR sales and publishing team to ensure they are fully supported with marketing collateral and content;
  • Develop, coordinate, and manage specific public relations campaigns and related activities that sustain a specific image for our business and cultivate media support;
  • Approve, write, and pitch press releases;
  • Responsible for the day-to-day management of Teads' global events program, including associated marketing communications plans, ensuring it is responsive to stakeholder needs and preferences;
  • Ensure events are delivered effectively and efficiently;
  • Manage, develop, and implement Teads' presence at a range of third-party exhibitions, working with partners to provide a cost-effective impactful presence;
  • Develop publicity materials (printed and email format) for Teads' marketing efforts, including keeping up to date the media kit;
  • Set up (with the Managing Director FR, Marketing Director EMEA, and CMO), monitor, and forecast an accurate marketing budget.
Requirements and Qualifications
  • A strong professional experience working in the field of communications and marketing with the ability to demonstrate knowledge of a broad range of communication activities – media, websites, publications, marketing, social media, and events;
  • Proven and demonstrable experience of working with a wide range of media, developing media strategies and relations, preparing press releases, etc., in an advertising environment;
  • Experience working with senior marketers at agencies and global brands and expertise supporting and enabling a sales organization;
  • Considerable event experience and a successful track record of effective delivery across the full range of communications disciplines;
  • Creative flair to bring fresh ideas to positioning and marketing campaigns;
  • Ability to work on a diverse range of tasks at the same time under pressure and in a non-precious way;
  • Excellent organizational and planning skills, and experience in managing communications projects from start to finish, with demonstrable experience of successful prioritization and allocation of resources;
  • Proven experience working with social media platforms, such as Facebook, Twitter, and YouTube;
  • Excellent writing skills;
  • Excellent spoken and written English;
  • Proven to be a proactive and diligent self-starter with an ability to coordinate and prioritize, utilizing resources effectively;
  • Strong organizational skills with very high attention to detail;
  • Excellent interpersonal skills, including the ability to influence across the organization and externally.
Compensation

The estimated salary for this role is €80,000 - €100,000 per annum, depending on experience.

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