Marketing Director France Position

il y a 4 semaines


Paris, Île-de-France Tagetik France S.A.S. Temps plein

Tagetik France S.A.S. is seeking a seasoned Associate Marketing Director to spearhead marketing initiatives in the region. The ideal candidate will collaborate with cross-functional teams, analyze market trends, and drive pipeline creation to increase market share and maximize revenues.

Key Responsibilities

Design and Implement Marketing Strategies:

  • Develop comprehensive marketing plans to create awareness of the company's business activities and drive pipeline creation.
  • Craft innovative strategies that resonate with the target audience.
  • Oversee the execution of marketing campaigns, product launches, and promotional events.

Supervise and Guide the Marketing Department:

  • Lead a team of marketing professionals.
  • Provide guidance, feedback, and mentorship.
  • Foster creativity and enthusiasm within the team.

Content Creation and Online Presence:

  • Produce engaging content for the company's online platforms and campaigns.
  • Manage editorial design and publications.
  • Keep the company's digital presence engaging and informative.

Market Research and Competitor Analysis:

  • Stay abreast of industry trends.
  • Monitor competitors' marketing strategies and movements.
  • Utilize insights to refine marketing approaches.

Budget Management and Resource Allocation:

  • Control marketing budgets effectively.
  • Allocate resources across various projects.
  • Optimize spending for maximum impact.

Requirements

  • Proven experience as a Senior Marketing Manager in a corporate B2B environment, preferably in the software industry.
  • A recognized qualification in Marketing.
  • Excellent organizational, commercial, and leadership skills.
  • Ability to blend data-driven insights with creative ideas.
  • Strong interpersonal and communication skills.
  • Familiarity with current and online marketing practices.

Language: perfect command of French and English

Location: Paris-La Défense, flex-office

Occasional travels involved (around 15%)


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