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Strategic Marketing Manager

Il y a 2 mois

Paris, Île-de-France stuart Temps plein

Unlock Business Growth with Stuart

Stuart is seeking a highly skilled Strategic Marketing Manager to join our dynamic team. As a key member of our marketing department, you will play a crucial role in driving business growth through innovative marketing strategies and campaigns.

Key Responsibilities:

  • Account Prioritization: Identify and prioritize high-value target accounts based on revenue potential, strategic fit, and likelihood of conversion.
  • Collaborate with Sales Teams: Work closely with sales teams to align on target accounts and develop account-specific marketing plans.
  • Personalization: Develop tailored messaging and content focusing on the unique needs, pain points, and preferences of target accounts.
  • Multi-channel Engagement: Coordinate marketing efforts across various channels to maximize outreach and impact.
  • Sales Enablement: Assist sales teams with insights, content, and resources for meaningful conversations and faster deal cycles.
  • Metrics Tracking: Monitor ABM initiatives using key performance indicators such as account engagement, pipeline velocity, conversion rates, and ROI.
  • Collaborative Approach: Foster collaboration between marketing, sales, customer success, and internal teams for unified execution of ABM strategies.
  • Event Management: Plan and execute offline marketing events for key enterprise clients and build strategic partnerships for brand visibility and growth.
  • CRM Management: Ensure accurate customer data and segmentation in the CRM system.

Requirements:

  • Education: Bachelor's degree in Marketing, Business, or related field; MBA preferred.
  • Experience: Proven experience in strategic marketing campaigns for enterprise clients.
  • Skills: Strong analytical and communication skills for data-driven decision-making.
  • Mindset: Results-driven mindset focused on measurable business outcomes.

What We Offer:

  • Dynamic Environment: Join an international, dynamic environment with a culture of learning and development.
  • Flexible Work Arrangements: Hybrid working model and flexible hours.
  • Wellness Program: Wellness allowance, private healthcare, and other perks provided.

About Us:

  • Company Culture: Stuart is committed to fostering a diverse and inclusive workplace where employees can thrive both personally and professionally.
  • Values: We value empowerment, continuous learning, and collaboration to unlock full potential.