CRM Campaign Specialist Apprentice

il y a 2 semaines


Paris, Île-de-France Deezer Temps plein

About the Role

We are seeking a highly motivated individual to join our team as a CRM Campaigns Specialist Apprentice. In this role, you will have the exciting opportunity to develop tailored CRM campaigns to support engagement and loyalty initiatives, making a tangible impact on our business objectives. You'll drive end-to-end processes to deliver innovative, personalized communications across all channels, with a high focus on testing & optimization.

What You'll Do

  • Ideate and execute CRM campaigns to boost engagement and loyalty, leveraging the Deezer product and its music content. Own the development of these campaigns from end-to-end, including QAing to ensure an optimal delivery.
  • Collaborate closely with various departments within our organization, including Marketing, Content, Artist Relations, Data, and Creative, to ensure the successful execution of CRM campaigns and alignment with company objectives.
  • Employ a data-driven approach: Implement test and learn strategies to continuously improve campaign performance.
  • Monitor, analyze, and report on CRM performance metrics, and communicate key learnings to the organization.
  • Explore innovative ways to engage with users, effectively utilizing our channel mix.

Qualifications

This role is ideal for someone who possesses:

  • Genuine enthusiasm for customers, a data-driven mindset, and a creative approach, with experience in project management.
  • A strong team player spirit, someone who enjoys working within an international environment.
  • Knowledge of CRM platforms (ideally Braze). Experience with Customer Data Platforms is a plus.
  • Working proficiency in English.
  • Passion for music and understanding of the streaming industry is a valuable asset.

If you don't meet 100% of the qualifications outlined above, tell us why you'd still be a great fit for this role in your application.


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