Marketing Operations Manager
il y a 4 semaines
Odaseva is a leading provider of enterprise data security solutions for Salesforce enterprises. Our platform helps protect and secure critical data against evolving threats, maintain operational integrity, and comply with data regulations.
As a Marketing Operations Manager at Odaseva, you will play a crucial role in optimizing marketing processes, managing tech stack, and driving revenue and engagement through integrated digital marketing campaigns based on data and trends.
- Implement and maintain marketing tech stack to support campaign execution, lead generation, customer engagement, and accurate data flows between systems.
- Oversee data collection, segmentation, and analysis to deliver targeted and personalized marketing campaigns.
- Develop and execute digital marketing campaigns across multiple channels, including email marketing, webinars, social media, SEO, and PPC advertising.
- Use analytics tools to identify key trends and provide actionable insights to improve marketing effectiveness and ROI.
- Establish robust reporting mechanisms to measure and analyze campaign effectiveness.
Requirements:
- Bachelor's degree in marketing, business, or a related field.
- 5-8 years of relevant experience in digital marketing, with a focus on lead generation, conversion optimization, and campaign management.
- Proven experience in digital marketing strategies, tools, and platforms, including Salesforce, Zoom Webinar, ZoomInfo, Google Ads, Google GA4, LinkedIn, HubSpot, Warmly, LeanData, and ABM platforms.
- Proficiency in marketing automation platforms and CRM systems.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
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