Product Marketing Manager

**Company Description**
Believe is one of the world’s leading digital music companies. Believe’s mission is to develop local artists
and labels in the digital ecosystem by providing them the solutions they need to grow their audience at
each stage of their career and development.
Its 2,037 employees in more than 50 countries aim to support local artists and labels with a unique
digital expertise, respect, fairness and transparency.
To support our fast-growing presence on all continents, we are constantly looking for new Believers to
join us and make a stronger and more positive impact on the music industry
Believe is listed on compartment A of the regulated market of Euronext Paris (Ticker: BLV, ISIN:
FR0014003FE9).
Ready to #setthetone with Believe?

To support the next phase of our product evolution, we’re looking for a **Product Marketing Manager** to join our product transversal tribe. This role is about building bridges across artists, labels and believers — making sure our products are well-positioned, understood, and adopted.

You’ll be in the heart of the product organization, with your hands in the craft: from sharpening positioning to drafting go-to-market plans, from preparing launch kits to creating narratives that elevate our products across markets. You will act as the connective tissue between product squads, Ops stakeholders, artists and labels Managers, helping them deliver impact with clarity and consistency.

This is a role for someone who thrives on both vision and execution - someone ready to roll up their sleeves, support teams day-to-day, train believers, and elevate our product communication at scale.

In this role, your main missions will be:

- ** Build a deep understanding of artist and labels products landscape to optimize value perception and understanding**
- Work with local sales to understand their product challenges
- Follow and understand competition innovations
- Keep an eye on markets new products features
- ** Drive launches and go-to-market**
- Prepare and coordinate product launches with product teams and business owners, and business go to market teams.
- Contribute to better launch toolkits : train teams to design and improve their own messaging, presentations, FAQs, and training materials - while leading by example when needed.
- Ensure launches are consistent, impactful, and well understood across teams by evangelizing directly the products to sales team if needed
- ** Elevate transversal communication**
- Support the animation of product and global roadmap communication across 80+ Product team members and 200+ in Product & Tech; 600+ sales team and C level suite
- Produce regular content (newsletters, decks, playbooks) that align and energize teams.
- ** Be hands-on**
- Draft, design, and adapt content directly (from product one-pagers to internal Confluence pages).
- Partner closely with squads to anticipate needs and provide operational support.
- Step in on tactical initiatives (budget preparation, transversal OKRs, new process adoption) with a practical mindset.
- ** Contribute to product excellence**
- Bring structure and clarity in the way we communicate product value.
- Guard consistency of product messaging across tribes and squads, and contribute to building a shared product marketing playbook.
- Share best practices and contribute to the internal Product culture.
- ** Support product marketing**
- Co-design the processes and expected formats with product managers, operations and business stakeholders.
- Work hand in hand with product managers and internal leaders to define positioning, narratives, and key value propositions.

**Qualifications**
We are looking for a dynamic and resourceful Product Marketing Manager, passionate about making Product shine and thrive across the organization.
- ** A storyteller with impact**
You know how to turn complex product value into simple, powerful narratives. You adapt your style depending on the audience: Artists, Labels, Product, Tech, Ops, Business.
- ** Operationally sharp**
You are comfortable being hands-on, building decks, toolkits, and content yourself. You enjoy execution as much as strategy.
- ** Transversal connector**
You naturally create bridges between teams and thrive in a support/enablement role that makes others shine.
- ** Experience in product marketing**
You bring 3-6 years of experience in product marketing, or go-to-market roles in a tech-driven environment.
- ** Structured and pragmatic**

You are able to prioritize, simplify, and deliver value even when the context is complex.
- ** Strong communicator**
Fluent in English & French, able to engage and align diverse stakeholders in both languages.

**Additional Information** SET THE TONE WITH US**:
Working at Believe means having individual and collective impact in a fast-growing company

At all stages of their careers, Believers are an important part of what we are doing: shaping the future of the music industry.

We need teams that truly refle