Business Development Lead

**Position Title**: Global Business Development Lead, Coffee & Cocoa Value Chains

**Location**:Paris, France or Toronto, Canada

**Department**: Commercial

**Reporting To**: Chief Commercial Officer

**Employment Type**: Full-Time, Permanent, Local contract

**Travels**:up to 30%

**Starting date**: October/November 2025

**PUR Description**

PUR is a global, impact-focused B-Corp specializing in the development of environmental restoration projects, known as ‘nature-based solutions' (NbS). Since 2008, we have been helping the world’s largest organizations meet their ESG targets, reduce their environmental footprint, and regenerate the ecosystems they depend on across complex supply chains. Having developed over 45 projects in more than 30 countries, PUR is recognized as both a pioneer and leader in a sector that is now at the forefront of global efforts to address the ongoing climate and biodiversity crisis.

At the heart of our mission is a commitment to fostering and operationalizing insetting strategies—interventions by companies within their own value chains designed to reduce GHG emissions while creating positive impacts for communities, landscapes, and ecosystems. By championing this insetting approach, we aim to create a holistic range of benefits that extend beyond ecological restoration, encompassing social and economic dimensions through enhanced agricultural yields and resilience to climate change-induced stresses, among others.

One of the distinctive features of our work is our ability to tailor projects to the specific needs of different regions and communities. By recognizing the unique characteristics of each ecosystem and the cultural context of the communities involved, we ensure our initiatives are contextually relevant and have a meaningful and sustainable impact. All our projects are developed in close collaboration with local actors, including cooperatives, NGOs, governments, and corporations. Today, we employ 200 staff across 16 countries with key offices in Paris (HQ) and Toronto.

**Industry**

PUR operates within the dynamic and rapidly evolving sector of environmental consultancy services and nature-based solutions markets. These markets are closely linked with the voluntary carbon markets (VCM) when NbS projects produce carbon credits that can be traded on the VCM. The NbS market has recently gained traction as society recognizes the invaluable services provided by nature and the need to preserve, restore, and harness these services to mitigate and adapt to environmental challenges. To be considered a nature-based solution, projects must effectively address real societal challenges and offer strong environmental, economic, and social benefits for local communities.

Market KPIs:

- If combined with deep decarbonization efforts, NbS projects could provide up to 30% of the mitigation needed to limit global warming to 1.5ºC above pre-industrial levels by 2030 (World Economic Forum, 2023).
- NbS project credits make up the largest volumes of carbon credits available in the VCM and continue to attract the most investment, with $9 billion invested between 2020 and 2022 (Sylvera, 2023).
- 5,307 companies have set science-based targets—a 4.2x increase since 2022—and are a significant driver of demand within the NbS and VCM markets (SBTi, 2024).

**Role Overview**

PUR has built a market leading portfolio of field implementation projects for the global Coffee & Cocoa industry, working with brands and commodities traders alike to reduce scope 3 emissions and enhance resilience in these supply chains.

The new Business Development Lead will drive growth by leading the design of projects for new clients and the integration of new offers that align with market needs within our portfolio of existing customers. This role involves leading a team of 3, developing specific strategies for Coffee and Cocoa insetting and building on decades of network building to deepen key industry relationships and support sustained growth and innovation.

**Your key Responsibilities but not limited to**:

- **
Revenue Growth**

**Building Strategic relationships and bringing in new customers**
- Develop and execute strategic plans to attract new clients in the Coffee & Cocoa insetting segment;
- Build and manage a robust pipeline of prospective accounts for PUR’s field implementation solutions, driving them through the sales funnel to conversion;
- Establish and nurture long-term relationships with key industry stakeholders and prospects to unlock new growth opportunities;
- Represent PUR at industry events, conferences, and working groups to enhance visibility, build credibility, and influence sector-wide discussions.

**New Services & Solutions**
- Lead go-to-market efforts for new offers, collaborating closely with technical, marketing, and other internal teams to ensure timely and successful launches;
- Gather and synthesize market intelligence, including competitor analysis and client feedback, to inform a