Head of Demand Generation

Company Description

MANGOPAY’s mission is to shape the future of exchanges

We empower all marketplaces and platforms by providing them with powerful and flexible payment and regulatory solutions. Since 2013, we have accelerated the success of some of the biggest names in e-commerce, retail, and cutting-edge platforms like Vinted, Rakuten, Chrono24, La Redoute, Wallapop and 2,500 + more.

Our team of over 250 talents is spread across Europe, with main offices in Paris and Luxembourg. Marketplaces and fintechs are thriving and we are looking for outstanding profiles to tackle some of the most ambitious challenges in our field and contribute to our robust growth. We are proud of our diversity and are committed to employee well-being, inclusion and equal opportunity. Working at MANGOPAY means joining a dynamic, flexible and fast-growing organization.

We just raised €75 Million with Advent International, one of the most experienced private equity investors, to scale our vision globally. It’s time to join the adventure

**Job Description**:
We’re looking for a Head of Demand Generation / Head of Growth to scale our pipeline generation strategy across Europe. As the manager of the squad you will plan and execute the generation of leads, MQLs, SQLs, and sales opportunities to grow our client base.

This position reports directly to the CMO and will partner with key Marketing and Sales leaders as well as Partnerships, Product, and Operations teams. This is a challenging and strategic position in one of the fastest growing fintechs in Europe.

**What will you be doing?**
- Lead a team of marketers to execute a multi-channel digital demand generation strategy and drive key business metrics (leads, MQLs, SQLs, opportunities, and customer acquisition).
- Lead a team of Field Marketing Managers that are working closely with Sales.
- Refine our inbound and outbound marketing strategy and execution.
- Create from scratch our lead nurturing / scoring program.
- Build and execute an ambitious ABM strategy including account research and planning along with cross-functional campaign execution for online and offline strategies.
- Work closely with product marketing and content to run perfectly fit campaigns regarding our personas at different stages of the sales funnel.
- Build the MarTech stack needed to scale as well as optimize the sales outbound tools.
- Define new KPIs and assure a precise forecasting and reporting for all stakeholders and leaders.

**Qualifications**:
**What skills and experience do you need?**
- 8+ years of B2B marketing experience in fast-paced technology/Saas companies with leadership experience across digital demand generation or Growth.
- Primary experience in sales-led go-to-market but self-serve approach will be a plus.
- Extensive knowledge of online advertising.
- Growth mindset with a results-driven approach to work (testing, measuring, iterating).
- Experience working with Salesforce, Google Analytics, Pardot.
- Good knowledge of latest MarTech trends and modern data stack including automation, CDP, Reverse ETL & no-code IPASS.
- Experience in payments, e-commerce and marketplaces is a plus.
- Fast learner.

**Benefits**
- Flexible remote policy
- Amazing Paris office in a central location with garden + all day snacks, drinks and real coffee.
- Alan health insurance (80% of the cost handled by MANGOPAY)
- Extensive team experience (Annual team building, Quarterly team event, birthday celebration budget)
- Transparent career and on demand training program on hard and soft skills.
- Free gym, press and language improvement subscriptions.
- Parental Act program + days off to take care of your little one(s).
- 25 days + 11 days (RTT) to rest.
- All the latest tech you need.

Additional Information
- HR Call
- Video-call or meeting with the CMO
- Case Study
- Video-call or meeting with a Senior Sales team member.
- Video-call or meeting with a Marketing team member
- Offer