Head of Growth and Online Acquisition
il y a 3 jours
Défendre chaque jour le bien-manger en offrant la plus belle carte de produits frais en livraison. Nous sommes des acharnés de la fraîcheur et des passionnés du Goût, le vrai, celui avec un grand G La succulente fraise gariguette, la daurade royale à la chair tendre ou encore ce délicieux petit chèvre crémeux, la promesse de mon-marché.fr est aussi alléchante que le challenge des équipes au quotidien.
Derrière cet auvent virtuel, une équipe prête à révolutionner la foodtech : food category managers, marketeurs, développeurs, product owners, préparateurs, livreurs, etc. nous partageons tous la même passion : celle du client heureux Et il faut le dire : celle du bon petit plat et du dernier ingrédient qui réveille tes papilles
Sur ce secteur ultra-concurrentiel, notre passion, notre expertise, notre agilité et nos moyens nous permettent de viser la lune.
En lien direct avec le CEO, avec toute une aventure à créer et d'énormes ambitions de croissance:
- Définir et mettre en œuvre la stratégie d’acquisition online ;
- Coordonner l’ensemble des leviers d’acquisition de trafic et de recrutement de nouveaux clients ;
- Piloter nos prestataires externes ;
- Travailler en étroite collaboration avec notre équipe interne de développement et le pôle marketing / branding ;
- Dominer les canaux SEO/SEA/ASO sur notre marché (produits frais, zone géographique) ;
- Mettre en place et optimiser les campagnes (réalisées en interne ou en agence) sur chaque levier ;
- Monitorer et optimiser le ROI des campagnes.
**Profil**
- 3 - 5 ans d'expérience ;
- Connaissance du secteur e-commerce indispensable ;
- Expertise des moteurs de recherche (SEO/SEA) ;
- Capacité analytique.
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