Marketing Manager

**About the Job**

Join Excelya, where **Audacity, Care, and Energy** define who we are and how we work. We believe in creating bold solutions and fostering an inclusive environment where collaboration and individual growth go hand in hand.
This is an exciting opportunity to **lead a dynamic and forward-thinking Marketing team**, driving meaningful impact within the clinical research industry. You will thrive in a stimulating environment that values innovation, collaboration, and continuous growth—both personal and professional.

As the **leader for Marketing** at Excelya, you will be responsible for **defining and executing our global marketing strategy** in full alignment with the company’s strategic objectives. In this key role, you will enhance Excelya’s brand presence, empower and equip our **commercial teams with powerful marketing support**, and **lead your team in data-driven initiatives** that shape the future of our organization.

**Requirements**:
**Main Responsibilities**
- Design and govern Excelya’s **Corporate Marketing Plan across all business units**, including **operational, scientific and Sales functions**:

- Establish frameworks to **ensure disciplined implementation of Marketing strategy** and SME content coordination
- Define and **lead Excelya’s global content strategy across formats and channels**, ensuring alignment with brand positioning and strategic goals
- Oversee the strategic direction of **Excelya’s online and offline presence**, driving all related performance improvements

Further then the above you will also:

- Lead **multi-channel inbound campaign strategy, including SEA, LinkedIn, and HubSpot**, with AI-enhanced design and execution
- Define the strategic role of **events**, including **industry fairs** and Excelya webinars, ensuring **brand visibility and lead generation**:

- Drive **CRM and marketing automation strategy** via **HubSpot**, enhancing segmentation, workflows, and conversion tracking
- Lead **marketing intelligence** and reporting, using **insights** and dashboards **to guide continuous improvement**

**About You**

At Excelya, **taking audacious steps is encouraged**, so we’re looking for individuals who are ready to grow with us and share our values.
- **Experience**: Proven experience in **partnering with business and leading strategic marketing initiatives** across digital, content, campaigns, as well as analytics in a global context
- **Skills**: Strategic thinking, **leadership, cross-functional collaboration**, data-driven decision-making, and familiarity **using CRM (preferably HubSpot)** as well as other relevant marketing tools
- **Education**: Degree in **Marketing, Communications, Business, or related field** is a strong asset
- **Languages**: Fluency in **English and French are required**; Knowledge in other languages will be considered a plus

**Benefits**

**Why Join Us?**

At Excelya, we combine passion for science with enthusiasm for teamwork to redefine excellence in healthcare.

Here’s what makes us unique—
We are a young, ambitious health company representing 900 Excelyates, driven to become Europe’s **leading mid-size CRO with the best employee experience**. Our one-stop provider service model — offering full-service, functional service provider, and consulting — enables you to evolve through diverse projects. Working alongside preeminent experts, you will help improve scientific, operational, and human knowledge to enhance the patient's journey.

**Excelling with care** means benefiting from an environment that values your natural talents, pushes boundaries with audacity, and nurtures your potential, allowing you to contribute fully to our shared mission.