Cdi - CRM Campaign Manager (F/H)/x)

**PERMANENT CONTRACT -**CRM CAMPAIGN MANAGER** (F/M/X)

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose and values.

Within the Client Marketing team, the position is part of the CRM team which is responsible for supporting countries in the definition, implementation, and analysis of their CRM plan with 3 objectives:

- Increase customer engagement and value
- Boost Sephora's revenues
- Increase the profitability of our animation plan

The CRM Campaign Manager is responsible for the implementation and analysis of direct marketing campaigns on a group of countries and works to maximize the relevance and performance of the animation plan.
- Support of a group of countries within EME region with the definition of its CRM Plan, campaign implementation (targeting and routing) in Adobe Campaign, performance analysis and recommendations.
- Management of 2 CRM campaign specialist
- Improve our CRM performance (KPIs analysis, Best practices identification and sharing, recommendations)

**You will excel and enjoy this position if you are ready to actively handle the following missions**:

- **
Setup the animation plan for a group of countries**
- Realize reports on CRM campaign (conversion, additional turnover and profitability), propose recommendation to improve performance of the animation plan and present them to countries
- Be test and result oriented and spread it within the team and countries.
- Support CRM campaign specialist in their day to day activities : setting up of campaign and performance analysis.
- **Optimize our CRM performances**
- Analyze KPIs indicators and identify optimization.
- Identify best practices within Sephora or within competition and share it to countries.
- Propose accurate recommendations to improve CRM activities (contactability, marketing pressure, omnichannel ratio, ) and support countries with the set-up
- **
Contribute to enhance greater customer experience**
- Propose a seamless and personnalized experience for our customer within our communication.
- Participate to projects that aim to improve Adobe Campaign V7 value proposition
- Support CRM campaign specialist in the follow up of all their project to promote customer experience.
- Be the lead within the team of the content personalization project, work closely with the tech and product team
- **
Manage all projects related to reporting and performance follow-up**
- Work hand in hand with the Data team on all projects related to reporting
- Work closely with a data analyst and help her to priorize her tasks/backlog of analysis.
- Centralize all evolutions and TMA needs regarding our data measuring tools and share it to stakeholders. Ensure priorization.
- Leverage skills of the team and countries regarding the reporting under your ownership.
- Be the point of contact for the team on this particular topic.

You have a degree in Marketing, Computer Science or Statistics:

- You have **at least 5 years of experience in campaign management**, on a large database, ideally in the retail sector
- You are **familiar with Adobe Campaign**, ideally with the targeting and routing aspects
- You are passionate about customer experience and personnalization
- You have particularly good analytical skills and you are business and result oriented
- You like managing and you have a proven track record in managing team.
- You have an important marketing sensitivity and a sense of customer relationship stakes
- A very **good knowledge of English (oral and written) is a prerequisite**

**While at Sephora, you’ll enjoy**
- ** The people**.**You will be surrounded by some of the most talented leaders and teams - people you can be proud to work with.
- ** The learning**. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
- ** The**culture**. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. At Sephora we are a community of 52,000 passionate team members across 34 markets and 3,000+ stores.

You can **unleash your creativity**, because we’ve got disruptive spirit. You can **learn and evolve,** because we empower you to be your best. You can **be yourself**, because you are what sets us apart.

**_____**

**CDI - CRM CAMPAIGN MANAGER (F/H/X)**

Chez Sephora, nous inspirons nos clients, nous responsabilisons nos équipes et nous les aidons à devenir la meilleure version d'eux-mêmes. Nous créons un environnement où les personnes sont valorisées et où les différences sont célébrées. Chaque jour, nos équipes à travers le monde donnent vie à notre raison d’être : changer le regard du monde sur la beauté.

Au sein de l’équipe Marketing clients, le poste est intégré à l’équipe CRM qui a pour mission d’accompagner les pa