Mobility Marketing Manager France

The right career for all

Created in 2006, leboncoin.fr is an exchange platform that simplifies access to consumption, favors local relations and makes digital a tool at the service of all. leboncoin is positioned as a digital, economic, societal, innovative player, always with the same objective: to facilitate all day-to-day exchanges for all of our users. We give a second life to thousands of goods. Behind this apparent simplicity, there is a fast-growing company with 1,400 employees, where it is good to work, a company that cultivates a responsible and collective HR approach. We are also the 1st site for sales between individuals in France and the 5th most consulted site in France.

What you’ll do & Who you are

As part of the Marketing/BizDev Mobility France Division, you will join the “Classified and transactional” team, which is responsible for strategic thinking to anticipate market trends, identify growth and innovation levers, and implement them.

You will manage marketing projects from A to Z, supporting the vertical's strategy and business development. Your role will be to define development opportunities in conjunction with the “Classified and transactional” Marketing/BizDev Director, and to support their execution with multi-disciplinary internal teams (product, technical, sales, communications, legal, etc.) and external teams (partners).

You will also be responsible for analyzing the performance of projects brought to market, and recommending ongoing optimizations and improvements.

Your main responsibilities as Mobility France Marketing Manager will be as follows:

- Participation in the implementation of the Group's Mobility France strategy
- Monitoring the French and international markets, meeting with the various market players
- In-depth analysis and recommendations according to the issues defined in the strategy: identification of new growth drivers and innovations
- Participate in budget exercises with the “Classified and transactional” Marketing/BizDev Director.
- Framing and monitoring of projects according to defined strategy (prioritization of P&T developments)
- Participate in portfolio project discovery with P&T and support over time
- Conduct studies to identify user needs (surveys, quali and quanti studies, user research, etc.).

You have at least 3 years' experience in marketing project management, preferably in the digital field.
- Good understanding of issues and definition of problems
- Ability to draw up a study plan and carry it out independently
- Mastery of modeling techniques (market sizing, business plan, KPI analysis)
- Ability to summarize study results and formulate recommendations
- Critical thinking and natural ability to stand back
- Good interpersonal skills and adaptability
- Fluent English (written and spoken)

Recruitment process:

- 1 HR exchange (Samir)
- 1 interview with Cécilia (Mobility France Classified and Transactional Marketing Director)
- 1 interview with Aline (Mobility Business Development Marketing Director)
Benefits
Life at Adevinta comes with its perks Our Adevintans enjoy the following benefits:

An attractive Base Salary
Participation in our Short Term Incentive plan (annual bonus)
Employee Stock Purchase Program with a match from Adevinta
Work From Anywhere: Enjoy up to 20 days a year of working from anywhere Maybe not from the moon well why not just make sure you have internet connection
A 24/7 Employee Assistance Program for you and your family, because we care ❤️
Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow
- Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.