Marketing Manager Customer Engagement

il y a 2 jours


Paris, Île-de-France Qonto Temps plein
Our mission? Creating the freedom for SMEs to succeed in business and beyond, by delivering Europe's leading finance workspace. We combine business-class tools (seamless invoicing, spend management, and pre-accounting) with unwaveringly attentive 24/7 support, designed to help businesses breeze through all things finance.
Our journey: Founded by Alexandre and Steve in July 2017, Qonto has rapidly gained trust, serving over 600,000 customers. Thanks to our wonderful team of 1,600+ Qontoers, we also made it to the LinkedIn Top Companies French ranking
Our values: Customer focus | Prioritize customers in everything you do Ownership | Own your part, get things done Teamwork | Make (team)work easy Mastery | Continuously raise the bar Integrity | Always do what's right, and respect people
Our beliefs: At Qonto, we're committed to fostering a welcoming environment where everyone can thrive. We prioritize evaluating applicants based solely on skills and potential, ensuring diversity with 55% international team members, 44% women, and 20% parents. Join us in building a workplace that celebrates diversity and individuality.
Discover the steps we took to create a discrimination-free hiring process.
 Mission: Join us as a Marketing Manager Customer Engagement, to build and coordinate the complete French customer experience from day 1, driving activation, engagement, upsell, and word-of-mouth growth. You'll be the first hire dedicated to our 600,000 satisfied French customers, transforming how we leverage our existing customer base to increase revenue and create a snowball effect of referrals.
 Impact: As the Marketing Manager Customer Engagement, you will work closely with Delphine, our Head of Marketing, and coordinate across Product, CRM, and Customer Experience teams to create personalized marketing experiences that turn satisfied customers into loyal advocates and revenue drivers.
 As a Marketing Manager Customer Engagement at Qonto, you will
Build tailored customer experiences by industry to improve product adoption and drive upsell opportunities within our customer base while activating different levers:
Design and execute personalized experience across email, push notifications, and in-app banners to increase average revenue per customer through targeted upsell and cross-sell initiatives
Use the community and events strategy to engage existing customers and differentiate Qonto from competitors in the French market
Enhance and manage our referral program to reward customer loyalty more effectively and amplify word-of-mouth acquisition from our satisfied customer base
• Coordinate with multiple product streams, CRM teams, and customer experience teams (events, communities) to prioritize marketing initiatives and ensure seamless customer touchpoints across all channels
What you can expect:
Market Context: You'll be building a completely new function focused on our French solopreneur customers, with the opportunity to create strategies from scratch and directly impact revenue growth through existing customer engagement
Team Collaboration: Work closely with Product, CRM, Customer Experience, Events, and Content teams in a highly cross-functional environment where your initiatives will touch multiple product streams and customer touchpoints
Methodologies: We value structured approaches to customer engagement, using data-driven personalization and industry-specific segmentation to create meaningful customer experiences that drive both satisfaction and revenue
Impact Measurement: Focus on measurable outcomes, including average revenue per customer (ARPA), referral conversion rates, feature adoption by industry segment, and customer engagement metrics
 About your future manager/ Head of Delphine values autonomy and drive in her team members, encouraging hands-on approaches, including writing campaigns and managing projects independently. She supports professional growth by fostering creativity and maintaining close client contact to inform strategy. With her background in marketing and customer engagement, Delphine brings strategic vision while giving you the freedom to build and execute your own initiatives in this new role.
About You
• Previous experience : You ideally have experience in customer-facing roles/sales, or as Chief of staff or as Program Manager, with a strong ability to proactively engage with clients and gather insights through direct communication
Well-rounded Product/ creativity profile: You can simplify a product complexity, craft strong narratives, and engage customers in emails with your writing, and in videos with your creativity.
Marketing / CRM Experience: You excel at designing and executing multi-channel customer lifecycle campaigns, with hands-on experience in email marketing, push notifications, and in-app messaging automation to drive revenue growth from existing customers
Cross-functional Project Management: You have successfully coordinated complex projects across multiple teams (Product, CRM, Customer Experience) and can prioritize competing initiatives while maintaining strong stakeholder relationships
Referral/Loyalty Program Management: Cherry on the cake: you have built or optimized referral programs, understanding the mechanics of incentive design, fraud prevention, and measuring referral loop effectiveness Perks
A tailor-made and dynamic career track. An inclusive work environment. And so much more to help you succeed.
- Offices in Paris, Berlin, Milan, Barcelona, and Belgrade; - Competitive salary package; - Meal vouchers; - Public transportation reimbursement (part or global); - A great health insurance (depending on the country); - Employee well-being initiatives: access to Moka Care to take care of your mental health and great offers for sports and wellness activities; - A progressive disability and parenthood policy (1 in 6 of Qonto employees is a parent) and childcare benefits with selected partners; - Monthly team events.

Our hiring process:
- Interviews with your Talent Acquisition Manager and future managers - A remote or live exercise to demonstrate your skills and give you a taste of what working at Qonto could be like
Find more information about our interview process on our careers website. On average, our process lasts 20 working days and offers usually follow within 48 hours

To learn more about us: Qonto's Blog | Les Échos I L'Usine Digitale | Courrier Cadres

To know how your personal data will be processed during your application process or to request its deletion, please click here. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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