Brand Experience Designer

il y a 2 semaines


Paris, Île-de-France Zefir Temps plein
Who We Are

Zefir is Europe's fastest-growing AI Real Estate Marketplace. We're transforming how homes are bought and sold, enabling transactions twice as fast as traditional methods. In just 2 years, we've achieved over €1 billion in Gross Merchandise Volume (GMV).

Backed by over €50 million from top-tier investors like Sequoia Capital, we're committed to accelerating life changes for millions of current and future European homeowners.

About the Marketing Team

This position will sit within the Brand team, working hand-in-hand with the Growth team and collaborating with Product and Creative stakeholders when needed.

The Brand team builds powerful and memorable experiences across all Zefir touchpoints — from our owned media channels to our social platforms, podcast formats, creative campaigns, offline activations, and internal culture moments. Our mission is simple: make Zefir unforgettable.

The Growth team puts Zefir on an exponential trajectory by designing a highly efficient acquisition engine, implementing structured experimentation, and scaling performance across channels.

About the Role

This is not a "designer role." This is an experience architect role.

As a Brand Experience Designer, you will shape every moment of the Zefir journey — from the first social impression to the product experience, to the handover of the keys and long-term brand affinity. You will design experiences that feel cohesive, memorable, and emotionally resonant, across all channels and touchpoints.

You will explore and define:

  • How Zefir sounds (sound branding, notification sound, podcast identity)

  • How Zefir looks across social, product, and physical experiences

  • How Zefir feels during the selling/buying journey (guidance, reassurance, clarity)

  • What a customer receives (gifting moments, celebration kits, printed materials)

  • How Zefir celebrates life changes (closing experience, onboarding rituals)

  • How Zefir communicates at every step of the user journey (emails, SMS, product screens)

You'll collaborate with Brand, Growth, Product, Ops, and even Sales to ensure that every interaction tells a coherent, inspiring, and human story. You will be responsible for turning our brand platform into a full sensory and emotional universe.

What You'll DoCraft a holistic customer experience
  • Map and design the end-to-end journey for sellers, buyers, and agents

  • Define clear experience principles for how Zefir should feel at every stage

  • Spot friction points and transform them into meaningful brand moments

Design multi-sensory brand touchpoints
  • Extend the visual identity across web, social, product UI, print, motion, and events

  • Explore sound branding opportunities to enrich our sensory universe

  • Define photography direction and imagery standards across channels and product

Create memorable emotional moments
  • Identify key moments that deserve emotional elevation

  • Design thoughtful touchpoints that reinforce trust, clarity, and celebration

  • Bring consistency and humanity to the life-change journey

Elevate our media presence
  • Design visual systems and formats for our editorial ecosystem (Notre Maison, ClassRoom, Podcast, News)

  • Support video, motion, and social content with high-impact branded assets

Collaborate across teams
  • Partner with Product, Growth, and Ops to ensure a seamless brand experience across digital and physical interactions

  • Coordinate with external creatives (motion, 3D, photography, sonic) when needed

Systemize & scale
  • Maintain and evolve a cohesive multi-touchpoint brand system

  • Document frameworks, templates, and design principles for scalability

  • Experiment rapidly using AI tools (Midjourney, Runway, GPT agents)

What We're Looking For
  • 3–6 years in brand design, experience design, communication design, or creative direction

  • A portfolio that shows mastery across visual, motion, product-adjacent, and experiential work

  • Experience designing customer journeys, not just individual assets

  • Ability to think across digital, physical, sensory, emotional, and service design

  • Comfort exploring sound branding, photographic direction, packaging, or spatial experience

  • Deep understanding of psychology, emotion, and consumer perception

  • A mindset blending:

    • brand strategy

    • experience design

    • lifestyle aesthetics

    • service design instincts

  • Solid proficiency in Figma, Adobe Suite, motion tools, and AI creative workflows

  • Ability to collaborate with Product, Ops, and Growth teams

  • Ability to push a concept from idea to tangible execution

  • A desire to create a category-defining real-estate brand experience in Europe


Benefits
  • Competitive salary: You can run your own simulation with our salary calculator.

  • BSPCE (Stock Options): Available for everyone, with monthly vesting after year one, over a 4-year period.

  • Healthcare plan: Full coverage with Alan for team members, their partners, and children.

  • Office in Sentier, Paris (2nd arrondissement): With flexible remote work options.

  • Swile meal card: €11 per worked day.

  • Swile mobility card: €42/month to support sustainable transportation (metro, carpooling, biking…).

  • Team events: Monthly Mixers to connect and share good times, and quarterly All Hands to celebrate wins across the company.

Our Operating Principles

Steep Mountains Are Steep: Setting ambitious goals and working hard to achieve them.

Ride Reality: Actively seeking challenges and thriving by adapting flexibly to changes.

Play for the Front of the Jersey: Prioritizing team success over individual recognition.

Application & Process

We welcome applications from anyone, regardless of background, gender, sexual orientation, religion, age, or experience. Our team values authenticity and diverse perspectives.

For all roles, our interview process emphasizes hands-on exercises, case studies, or discussions about specific examples of your previous work. We ensure objectives and expectations are clearly communicated at every step.


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