Retail Sales Manager
il y a 3 jours
We are looking for an ambitious and hands-on
Retail Manager
to strengthen our retail presence in the European market. In this role, you will initially spend a significant amount of time on the field working closely with stores, implementing retail actions, and ensuring our brand is represented at its best. Over time, the role will evolve into a broader leadership position where you will build and manage a retail team, set long-term strategies, and drive retail excellence across Europe.
Key Responsibilities
Be actively present in stores to secure best-in-class execution, build relationships with retail partners, and gather insights directly from the field.
Establish, lead, and develop the retail team, setting mid- and long-term goals, defining OKRs, and driving performance management.
Plan, lead, and execute the annual POSM (Point of Sale Materials) strategy in line with brand guidelines to deliver strong visibility and sell-out impact.
Support product launches by collecting field feedback, leading the creation of training materials, and continuously optimizing retail activation.
Develop and optimize retail management data systems to provide actionable insights for business decisions.
Requirements
Bachelor's degree or above in Marketing, International Business, or a related field.
Excellent verbal and written English skills. Proficiency in additional European languages or Chinese is an advantage.
5+ years of experience in retail management, channel management, or trade marketing in the European market. Experience in consumer electronics or home appliances is highly preferred.
Willingness and flexibility to travel frequently across Europe, especially in the first period of the role.
Hands-on, entrepreneurial mindset with the ability to thrive both in field execution and in strategic planning.
Strong cross-functional and cross-cultural collaboration skills, with a results-driven mindset.
Analytical skills to turn field data and insights into actionable strategies.
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