Field Marketing Manager

il y a 4 heures


Paris, Île-de-France Centric Software Temps plein

About Centric Software:

Centric Software is a global leader, providing an innovative and AI-enabled product-concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. We equip retail, fashion, luxury, footwear, outdoor, home and consumer goods brands with pioneering best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products. Our technology powers brands to streamline processes, drive efficiency and operate with confidence in an ever-changing market.

Our story is one of rapid growth, bold ideas and extraordinary opportunities. We're here to challenge the status quo—and we're looking for brilliant people who want to do the same. No matter where you are in the world, this is your chance to be part of something exceptional.

Field Marketing Manager – EMEA - Euro Central

Location: Remote: Must be based in France or United Kingdom

Reporting to: EMEA Core Markets Marketing Manager

Centric Software, a fast-growing, innovation-driven enterprise software company, is on the lookout for a Field Marketing Manager to lead our Fashion, Outdoor and Sports, Retail, Home Markets strategy across the Euro Central region (DACH and Poland mainly). Centric Software provides product concept to commercialization solutions to all retail verticals.

Reporting to the EMEA Core Markets Marketing Manager, you will be responsible for planning and executing regional marketing initiatives aligned with our Core Markets strategy. This role requires a highly organized, strategic thinker and doer, capable of collaborating with both marketing and sales teams to drive regional growth and elevate Centric Software's market presence.

It's a 100% remote working position, based in EMEA, preferably in France or UK.

You have at least 4 years' experience in managing marketing activities in IT/software companies, and are ultra-dynamic and creative. You are eager to work with some of the most well-known brands in the world and curious about how new technologies can support their challenges?

Do not wait any longer… Take your career in a new direction in the heart of a growing company and team — Apply

Key Responsibilities:

  • Define and adapt local marketing strategy to support EMEA marketing goals and local sales objectives
  • Develop and execute targeted lead generation campaigns by account segments, vertical, and persona on multiple channels (LinkedIn, media, website, etc.)
  • Organize and coordinate tradeshows, conferences, 3rd party webinars and Centric events
  • Support large account conversion by developing targeted programs
  • Develop supporting campaign assets and collateral with the support of the content manager and copywriters
  • Analyze campaign results (Tableau, Google Analytics, LinkedIn Campaign Manager, etc.) and identify potential areas for improvement
  • Conduct market, database, and competition analysis
  • Explore data and define segmentation
  • Work with freelancers and external agencies
  • Manage budget & accounting

Requirements:

  • 4-5 years of experience in B2B SaaS marketing, with a focus on field marketing
  • Degree in Marketing (Business School or equivalent)
  • Proven track record in planning and executing successful regional marketing programs
  • Strong ability to work both independently and collaboratively within cross-functional teams
  • Adaptable, with the ability to thrive in a fast-paced, changing environment
  • A proactive problem-solver with a solution-oriented mindset
  • Proficiency in marketing automation tools and CRM systems (e.g., Pardot, Salesforce)
  • Strong collaboration skills, with the ability to work across international teams
  • Willingness to travel for events and activities
  • Experience managing vendor relationships and budgets
  • Languages: German (native) + English (Fluent)

Additional Information:

  • This is a home-office-based position. You must be comfortable working remotely and have a designated home office space with a reliable internet connection.
  • Depending on the country and city of residence, offices or co- working spaces are available
  • Occasional travel is required to support regional events and initiatives

Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information. 


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