SEO/GEO Expert – Freelance
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Run full-scope SEO audits: technical, semantic, netlinking, UX/CRO intersections, web performance. And implement (webflow expertise or certification is an advantage)
Build and execute GEO strategies: structuring content for AI Overviews and LLM citation, monitoring brand visibility in generative answer engines, adapting content architecture for AI retrieval, using our tool GETMINT.AI. Prepare full content brief using the content studio creation;
Own client editorial roadmaps: topic prioritization, writer briefs, SEO/GEO validation.
Manage netlinking and authority-building campaigns.
Build reporting that connects visibility metrics (rankings, AI citations, traffic) to business outcomes clients can act on.
Stay ahead of Search and generative AI evolution and bring point-of-view, not just execution, to client steering committees.
Tools
Ahrefs, SEMrush, Screaming Frog, Oncrawl or Botify, GSC, GA4, Looker Studio, GEO monitoring tools (Ahrefs Brand Radar, GetMint.ai, Otterly or equivalent), basic HTML/CSS/JS literacy, familiarity with automation tools (Make, n8n) for reporting and monitoring.
Why Spaag
Multi-sector, multi-format clients (retail, food & beverage, industrial, professional services) : audits and strategy, operational and content production.
Direct access to marketing decision-makers in mid cap companies, with SEO/GEO positioned as a strategic lever
Cross-expertise team (paid, CRO, content, data) to pressure-test recommendations against real campaign and conversion data.
A firm measured on client renewal (90%)
11 times awarded in 4 years
Preferred experience
6+ years in SEO with at least 12 months of hands-on GEO practice, able to show examples of AI-engine visibility work and references.
Strong technical SEO grounding: crawl/index management, Core Web Vitals, structured data.
Comfortable presenting audits and roadmaps directly to marketing directors and C-levels, in French and English.
Freelance status (or equivalent), available for a recurring engagement
What sets you apart
Prior agency/consulting experience managing a portfolio of accounts across sectors.
Automation or scripting skills (Python, Make, n8n) applied to SEO/GEO monitoring and reporting.
A point of view on how generative engines are reshaping the SEO discipline, backed by data you’ve tracked yourself.
A good copywriting and business understanding
Recruitment process
Introductory call with Spaag’s team (30 min) : mutual fit, master agreement with our freelances
Technical interview with account director and digital expert. Case discussion: walk through a past CRO project, your method, and your results (45–60 min).
Spaag network contractualisation before next official mission
Terms alignment: engagement scope, rate, cadence if their is a mission order.