Social Media Creative Director

Il y a 6 jours

Job, Auvergne-Rhône-Alpes, France EfficientVision Télétravail Temps plein

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This is a remote position. The Social Media Creative Manager owns the creative and strategic response to client briefs across social media, translating requirements into sharp strategies, creative directions, and shot-by-shot storyboards. This role sits at the intersection of strategic thinking and hands-on creative execution: the successful candidate must be fluent in AI creative tools (image, video, and content-generation platforms) and able to personally use them to prototype, direct, and brief designers scene by scene
- not just describe concepts in the abstract. They will act as the creative conscience of client deliverables, ensuring every output is on-strategy, on-brand, and production-ready. Strategy & Creative Direction
• Review and interpret client briefs, extracting the commercial objective, audience, and platform requirements behind each request.
• Develop social media strategies and creative concepts that respond directly to brief objectives and brand guidelines.
• Translate strategy into clear creative direction: mood, tone, messaging hierarchy, and platform-specific formats (Reels, TikTok, Stories, carousels, etc.).
• Build detailed storyboards and scene-by-scene shot breakdowns that designers, editors, and videographers can execute without ambiguity. AI Creative Tools — Hands-On Execution
• Personally operate AI creative tools (e.g. image generation, AI video, generative editing platforms) to prototype concepts, mood boards, and pre-visualizations.
• Use AI outputs as direction references — briefing designers on exact scene composition, camera angles, transitions, pacing, and visual treatment.
• Stay current on emerging AI creative tools and evaluate new platforms for potential integration into the creative workflow.
• Champion AI-assisted workflows that speed up ideation, iteration, and client turnaround without compromising creative quality. Team & Workflow Management
• Brief and direct designers, videographers, and editors, providing clear, actionable creative and technical guidance.
• Review creative work-in-progress against brief and strategy, giving structured feedback and iterating until output is client-ready.
• Manage creative timelines in coordination with the Strategy and Planning Director, ensuring deliverables are met on schedule.
• Maintain consistency of creative quality and brand standards across all clients and campaigns. Client & Cross-Functional Collaboration
• Partner with account/strategy leads to align creative direction with client objectives and paid media, SEO, and content plans.
• Present creative concepts and storyboards internally and, where required, directly to clients.
• Incorporate client and stakeholder feedback into revised creative direction efficiently.

Social Media Creative Director

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