Channel Partner Manager
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Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.
There’s another option. Freshworks. With a fresh vision for how the world works.
Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience (EX) and Customer Experience (CX) operations.
Fresh vision. Real impact. Come build it with us.
This is a pivotal individual contributor role at the heart of Freshworks’ channel growth strategy. As a Channel Manager, you will own the full lifecycle of our CX partner business across France and the Nordics — from managing strategic partners in the region, signing new partners, through to driving active pipeline, resale revenue, and installed base expansion through those relationships.
The opportunity is significant. Freshworks is building a strategic partner motion to displace incumbent CX platforms through partners who already sell into the mid-market. France is a large channel‑led market where the majority of mid‑market Customer Support spend transacts through resellers, and this role sits at the centre of that effort. You will work closely with field sales, pre‑sales, and marketing, as well as directly with partner sales leaders and owners, to build a reseller base that generates repeatable, run‑rate revenue.
The right person combines a hunter's instinct for:
Accelerating revenue with existing partners by building a strong strategic win‑win partnership motion.
Working directly on large deals with the customers along with partners on the ground.
Signing the right partners with the commercial discipline to hold those partners accountable to joint business plans and pipeline commitments.
You know how partners make money, how they compensate their sellers, and how to get from first conversation to first transacted deal quickly.
Responsibilities
Pipeline & Revenue
Own and actively manage a partner‑sourced and partner‑influenced pipeline, working with field AEs to progress and close Partner‑originated opportunities
Set and hold partners to joint pipeline targets, resale revenue commitments, and expansion targets in the installed base through structured QBR and business planning rhythms
Drive deal progression through CRM monitoring — not reactive deal registration
Co‑sell alongside partners on key opportunities, providing commercial, technical, and executive support as required
Track and report on partner pipeline health, conversion velocity, and revenue contribution through Salesforce, ensuring accurate and up‑to‑date forecasting
Partner Enablement & Acceleration
Build partner capability across sales and pre‑sales so partners can position, scope, quote, and close Freshworks solutions without vendor dependency
Develop joint go‑to‑market plans with each partner, including target verticals, solution plays, and co‑sell motions with Freshworks field teams
Drive participation in Freshworks enablement programmes, including accreditation, demo certification, and deal support resources
Act as the primary relationship owner into partner sales leadership and seller communities, building multi‑threaded engagement across sales, marketing, and ownership
Deploy MDF and campaign investment against agreed pipeline outcomes, not activity
RSI / VAR / SI Recruitment & Onboarding
Identify, target, and sign key strategic Regional SI’s aligned to Freshworks' France & Nordics CX growth priorities
Strategy & Ecosystem Development
Contribute to the France & Nordics Partner strategy, including partner selection criteria, tiering, margin design, and investment allocation
Identify resellers with existing Zendesk, Salesforce, or Legacy CX books as priority displacement targets and develop engagement plans accordingly
Work cross‑functionally with marketing, product, and pre‑sales to develop reseller‑specific content, campaign assets, and quoting tools