Product Manager

il y a 4 semaines


Toulouse, France Elements Apps Temps plein

MAIN ACTIVITIESConduct market research and competitive analysis to identify market trends and opportunities: trend, dynamics, regulation, estimation of the potential market (market sizing) and help detect business opportunities.Build buyer personas: top challenges, motivational levers, buying inhibitors, budget control, influence in the organization, media/communication preferences.Create & manage the creation of content (blog posts, whitepapers, webinars, product videos) that communicates product value and engages users.Represent the company at industry events, webinars, and conferences to showcase our solutions mainly abroad.Closely monitor performance metrics: free trials, conversion, paid license, MRR, New MRR, churn and contribute to improving these metrics.Required ExperienceMinimum 3 years experience in Product Marketing, or Marketing, in the SaaS/Tech world.Skills & attributesAt least 3 years of experience in B2B product marketing, ideally in SaaS or high-tech industries.Proficiency in defining product marketing strategies, conducting market research, and leading go-to-market processes.Excellent command of English (minimum C1 level); knowledge of Jira and Confluence is a plus.Strong ability to create impactful marketing materials (presentations, sales arguments, demo videos).Adaptable and eager to continuously learn and acquire new skills through training opportunities.Step 2: In-depth interview: 1:1 video to assess skills with our Head of Marketing.Discover our apps, and follow us on LinkedIn and YouTube.
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