Customer Marketing Manager
Il y a 7 mois
**Tu cherches à donner du sens à ton talent et à avoir un impact positif sur le monde ?**
Née en 2016, padoa c’est 240 collaborateurs passionnés autour d’un logiciel et une offre de services conçus pour moderniser les services de santé au travail. Sur notre logiciel SaaS, nous gérons les dossiers médicaux de 6,2 millions de salariés en France. Avec une nouvelle levée de fonds de 80M€ en 2022, nous sommes prêts à réaliser notre mission:
**Faire du monde du travail un univers de prévention afin d’améliorer la santé de millions de personnes **
Grâce à nos équipes et à notre positionnement premium, nous sommes devenus leader sur le marché français. Nous recrutons régulièrement les meilleurs talents pour concevoir, améliorer, développer, promouvoir et déployer padoa.
Le projet te plait ? Rejoins l’aventure
**Tes missions**:
Dans le cadre d'un remplacement, tu auras en charge la définition et la mise en œuvre de la stratégie customer marketing pour engager et fidéliser notre communauté client. Nos clients nous sont fidèles depuis le début
Tu travailleras en étroite collaboration avec l’équipe Sales, l’équipe Customer Success, l'équipe Opérations ainsi que l'Acquisition marketing manager et le Designer graphiste rattachées à l’équipe marketing.
Dans une équipe composée de 5 personnes, tes missions principales seront:
- La mise en place et le suivi d'enquêtes de satisfaction clients, en lien avec l'équipe tech:
- vagues NPS
- enquêtes de satisfaction ciblées sur un produit ou un service
- La création et la diffusion de communications client, en lien avec les Opérations et l'équipe Customer success:
- newsletter client : nouveautés produit mensuelles, argumentaire fonctionnalités (REX, cas d'usage...)
- push in-app : parcours de nouveautés produit,...
- La création de boites à outils focus sur des nouvelles fonctionnalités, à destination de l'équipe Customer Success et en lien avec l'équipe Opérations
- L'organisation d'évènements pour animer nos communautés clients:
- Club de directions client
- Club et webinaires opérationnels clients
- La création et la diffusion de kits de communications BtoBtoC (à destination des clients de nos clients) pour les aider à animer leur propre communauté
- La création et la diffusion de contenus pour la vente de l'upsell : argumentaires commerciaux, kits BtoBtoC, contenus pour LinkedIn...
Outils utilisés : Hubspot, Wix, Appcues, LinkedIn, notion, slack
**Qualifications clés**:
Nous recherchons une personne organisée et créative avec un bon relationnel pour échanger avec l'ensemble des équipes. Un bon niveau rédactionnel et une connaissance en gestion de projet sont de vrais plus
Le poste est à pourvoir Début Octobre pour une durée mínimale de 6 mois.
**Bon à savoir**:
Un super onboarding en deux étapes : d’abord, sur padoa et ses équipes, puis sur les spécificités de ton métier, avec une équipe prête à t’accueillir à bras ouverts
Carte Swile (10€/jour pris en charge à 60%) et abonnement HappyPal. Des locaux bien desservis et du matériel de qualité et adapté à chacun des postes. 2 jours de télétravail flexibles.
De nombreux événements d’entreprise par équipe et all-staff, et de nombreuses initiatives internes (green team, club de jeux de société, événements sportifs et caritatifs ). Une bonne mutuelle et des petit-dejs à dispo tous les jours - Dans un souci de clarté, l’écriture inclusive n’est pas utilisée dans cette annonce. Les termes employés se réfèrent aussi bien au genre féminin que masculin._
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