Marketing Transformation Director

il y a 1 mois


Paris, France RIMOWA GmbH Temps plein

Company: Moët Hennessy Wines & Spirits
- Country / Region : France
- City : Paris
- Business group: Wines & Spirits
- Contract type: Temporary Job
- Function: Marketing
- Experience required: Minimum 10 years
- Reference No.: MHWS00606
- Date of publication: 2023.06.13

POSITION

The responsibilities of the role are defined as follows:
**1) Brand Building Capability**:

- Build an MH Brand Building Capability Framework
- Continue to build MH Brand Building Capabilities through Luxury Brand Studio learning program (live and online) including key stakeholders such as Consumer Insights, Media, Distribution and HR
- Design futureproof Marketing target organizations and help recruit external talents to address capability gap(s) in collaboration with HR

**2) Marketing Community**:

- Strengthen CMOs’ community & collaboration
- Foster learning & sharing through Luxury Brand Studio HUB and the Luxury Brand Studio Champions
- Connect and excite the community through moments of inspiration such as the Marketing Summit
- Facilitate Marketing Talents mobility in collaboration with HR and Marketing leadership
- Strengthen MH Marketing sense of pride and reputation

**3) Operational Excellence**:

- Review Marketing planning process including Brand Plans, Brand Boards and PMT
- Ensure clear and efficient workflows between Maison, MH & Markets
- Implement consistent KPIs tracking working with Consumer Insights, Media, Audit & Finance teams

PROFILE

**Education**:Degree qualified ideally with a marketing background + business school

**Languages**:English. Other international languages advantageous

**Technical & management skills**:

- Strategic marketing capability
- Business change leadership
- Business leader stakeholder management and influence
- Cross-functional team leadership
- Credible representative of the MH organization and global marketing function to internal and external audiences

**Personal & interpersonal skills**:

- A senior, strong and well-respected marketer already within MH
- Capacity to deal with ambiguity in a complex environment
- Strong interpersonal skills, business savvy within a multi-national matrixed organization
- Ability to demonstrate innovation and creativity to deliver results and disrupt status quo

Capacity to motivate and excite people

ADDITIONAL INFORMATION

The Marketing Transformation Director (MTD) will lead the Marketing Transformation Journey to accelerate Moët Hennessy’s competitive advantage.

She/he will be facilitating changes within the Marketing organization to:

- Establish Marketing as a critical function and key stakeholder driving Brand-led growth (STRATEGIC)
- Improve efficiency and effectiveness in ways of working (OPERATIONAL)
- Unlock Marketing teams´ full potential strengthening the community (CULTURAL)


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