Product Design Lead – AI Assistant

Product Design Lead – AI Assistant & Conversational UX (Bangkok – Based, Relocation Provided) This role is Bangkok-based with relocation provided. Hybrid work arrangement; join Agoda’s AI-powered travel experiences team as a Product Design Lead for AI Assistant and conversational UX. Overview We’re building the next generation of AI-powered travel experiences, and conversational UX is central to that vision. You will lead the UX strategy for AI-powered interactions, mentor designers, collaborate with product and engineering, and help evolve design culture across the organization. What You’ll Do Design & Execution Lead the end-to-end design of AI and chat-based experiences across web and app Translate complex AI capabilities into clear, helpful user flows and intuitive interfaces Create prototypes and flows that balance clarity, trust, and speed for users Drive UX and visual design quality within your scope, aligning with Agoda’s broader vision Partner with Design Leadership, Product managers, Engineers, Researchers, Analysts and Content designers to shape what we build and how we build it Use data-driven insights, research, and industry best practices to guide design direction Leadership & People Manage and mentor a small team of 2–3 designers, focusing on growth and creativity Provide regular feedback, run critiques, and support career development Help scale design culture, systems, and quality through org-wide design initiatives Act as a thought partner to senior stakeholders across Product, Data Science, and Engineering What You’ll Bring 7+ years of experience in product or interaction design, with hands-on craft Experience designing for conversational interfaces, chatbots, or AI-powered systems A strong portfolio showing user-centered thinking and high-quality execution Ability to simplify complexity through clear information architecture and interaction flows Experience leading design discussions and collaborating cross-functionally Mentorship or light people management experience is a plus Familiarity with LLMs, natural language UX, or multimodal interactions is a bonus A data-informed mindset with experience using research, analytics, and best practices to guide design decisions Bonus Points Background in voice UX, multimodal interfaces, or customer support tools Experience with localisation and designing for multilingual audiences Familiarity with personalisation engines or recommendation systems Prior experience in travel, e-commerce, or large-scale B2C platforms Why This Role This is a rare chance to combine craft leadership and small-team management in a high-impact AI product area. You’ll influence the direction of a new travel paradigm and shape the conversational layer that connects users to Agoda’s ecosystem, from search to support to inspiration. Join us to help build the next generation of AI-powered travel experiences. Equal Opportunity Employer At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We are committed to equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file for future vacancies unless you ask us to remove it. For more details please read our privacy policy. Disclaimer We do not accept unsolicited third-party or agency submissions. If we receive unsolicited CVs, we reserve the right to contact and hire the candidate directly without paying a recruitment fee. #J-18808-Ljbffr