Regional Brand Ambassador

il y a 4 semaines


Paris, Île-de-France Accor Hotels Temps plein
Job Description

The Director of Marketing & Communications will be responsible for developing and implementing the Brand, Marketing & PR Strategy for Fairmont Hotels & Resorts in the AMEA region. This role requires a strong specialist in optimizing marketing and communications outcomes, with the ability to comfortably manage campaigns and actively engage key stakeholders.

Key Responsibilities
  • Develop and implement regional marketing & communications campaigns to ensure profit growth and brand exposure.
  • Plan and oversee regional advertising, promotional, influencer, and PR activities, including integrated online and offline channels.
  • Work closely with the head of global brand partnerships to produce consumer activations at the regional and property level.
  • Represent the brand at key industry events, coordinating sponsor benefits, brand activation, executive presence, and press strategy.
Requirements
  • Minimum 5-8 years of experience in marketing and/or communications, preferably in a hotel, travel, and/or luxury industry environment.
  • Strong media and influencer relationships, with keen insight into the regional landscape, changes, opportunities, etc.
  • Market research capabilities for competitor reviews.

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