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Marketing Manager French Market

Il y a 2 mois


Paris, Île-de-France Align Technology, Inc. Temps plein
Marketing Manager French Market

We are seeking a talented Marketing Manager to join our team in Asnières-sur-Seine, France. As a key member of our Marketing team, you will be responsible for developing and executing marketing plans for the French market, aligning with our EMEA-wide corporate strategy and business objectives.

Key Responsibilities:
  • Develop and execute marketing plans for the French market, ensuring alignment with corporate strategy and business objectives.
  • Localize, adapt, and implement marketing activities for the French market to expand and strengthen visibility.
  • Report directly to the Marketing Director and support in leading local marketing performance.
  • Translate regional marketing plans based on local needs and expectations to drive brand awareness, dentist enrollment, and growth within the OPEX budget.
  • Support the development of marketing campaigns to support product launches & programs (sales materials, educational content, clinical support, online communication).
  • Identify and drive local commercial initiatives (including promotions) and drive practice marketing and development programs.
  • Build close relationships with global, regional, and local marketing teams.
  • Use analytics and insights (including campaign ROI, customer reimbursement, and competition) to support marketing plan execution.
  • Own routine local market analysis: competitor, industry trends, and routine business analysis: digital tools & solutions adoption and identify future market & channel opportunities.
  • Manage external distributors and/or training partners.
Requirements:
  • Bachelor's degree or higher, preferably in marketing or business administration.
  • 4-7 years of professional experience in marketing management on a country level (ideally B2B environment).
  • Marketing or field sales experience in the medical, dental fields, or capital equipment is a plus.
  • Ability to make sound strategic decisions, incorporating data from multiple sources and business judgment.
  • Native level language skills in French and fluent English language skills.
  • Regular trips within the French market and to the head office in Rotkreuz, Switzerland may be required.

Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics, and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services.

Great people, innovative technologies, and meaningful work – these are just some of the things employees say make Align Technology a great place to work.