RGM Manager France and Belgium

il y a 4 semaines

RueilMalmaison, Île-de-France Upfield Temps plein
About Upfield

Upfield is a global leader in plant-based nutrition, offering a wide range of delicious, natural, and nutritious food products. Our portfolio includes iconic brands such as Flora, Becel, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, among others.

Job Summary

We are seeking a highly skilled and experienced Revenue Growth Manager to join our team in France and Belgium. As a key member of our commercial team, you will be responsible for developing and implementing revenue growth strategies for our market-leading brands in Spreads, Plant Butter, Cheese, and Creams.

Main Accountabilities:
  • Develop and maintain France and Belgium price and promotional strategy incorporating market, shopper, consumer, and customer insights, data analytics using Power BI and RGM tools, research, Regional guidelines, and applicable best practices.
  • Lead the review and optimization of trade spend investments in line with overall product and price positionings and channel strategies, and track the development of price corridors and promotional mechanics with clear action plans.
  • Provide input and advice on key customer negotiations, including trade spend optimization and Private Label tenders.
  • Support sales and marketing teams with reviewing customer and brand mix and provide recommendations for actions to optimize profitable growth.
  • Lead cross-functional teams to set channel, brand, pack, and price architecture strategies for each market to identify opportunities, track implementation, and propose adjustments where necessary.
  • Own the local value realization plans, including all RGM pillars, track the status of action plans and KPIs with local cross-functional teams, and reporting to the Global RGM Centre of Excellence and Regional RGM as part of monthly reviews.
  • Ensure annual plans are built on agreed price and promo strategies and financial forecasts have the right build from RGM point of view.
  • Provide market-specific deep-dive analysis and recommendations to cross-functional teams, aligned with Global RGM Centre of Excellence and Regional RGM.
  • Provide input into innovation P&L – pricing, promo strategy, and commercialization.
Requirements:

To be successful in this role, you will need to have at least five years of experience in Revenue Growth Management or analytical areas such as Sales, Key Account Management, Commercial Intelligence, Strategy, or Finance, preferably within the FMCG sector. You should have demonstrated in-depth knowledge of the FMCG retail landscape, including expertise in pricing practices, promotion management, and trade terms optimization. Excellent analytical and numeracy skills, along with advanced proficiency in Excel and modeling, are essential. A strong understanding of financial P&L structure and growth levers is also required. Effective stakeholder management and strategic influencing abilities are crucial, as well as strong communication skills to effectively 'tell the story' behind the analysis. You should exhibit a commercial flair and a strategic outlook, with the ability to multi-task and work flexibly under tight deadlines. Additionally, the ability to work collaboratively and iteratively as part of cross-functional and local/regional/global teams is important, ideally with prior experience in an international matrix organization.

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