Head of Business Development

il y a 4 semaines


Marseille, Provence-Alpes-Côte d'Azur, France CMA CGM Temps plein

CMA CGM is seeking a highly skilled and experienced Head of Marketing & Studies to join its team. This role will be responsible for developing and implementing marketing strategies that drive business growth and revenue, as well as leading the creation of innovative solutions to enhance customer communication and engagement.

Key Responsibilities:

  1. Develop and implement marketing strategies that drive business growth and revenue.
  2. Lead the creation of innovative solutions to enhance customer communication and engagement.
  3. Oversee the development and implementation of operational marketing strategies and roadmaps.
  4. Revitalize the Product Lab to drive innovation and revenue, introduce new products beyond CMA CGM+ offerings, devise innovative solutions for key clients, and guarantee their implementation.
  5. Optimize performance monitoring to offer comprehensive global commercial performance and 360° customer insights.
  6. Lead strategic partnerships with clients, prospects, and providers to foster differentiation and profitable growth.

Requirements:

  1. Higher education degree from a Business School, Engineering School, or university background.
  2. Minimum 5 to 10 years of experience in Marketing and performance is required (including at least 5 years in senior roles).
  3. Strong strategic thinking and analytic skills.
  4. Shipping industry knowledge would be a plus for this position.
  5. Assertive communication and result-driven mindset.
  6. Entrepreneurial spirit, boldness, and innovation; ability to lead and develop teams.

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