Digital Engagement Specialist
il y a 7 jours
About This Role
As a Digital Engagement Specialist, you'll play a vital role in driving sales enablement and content strategy within our dynamic B2B environment. You'll be responsible for managing our digital platform, creating engaging content, and fostering a collaborative environment between sales teams and content creators.
Key Responsibilities- Content Management: You'll oversee the structure and layout of our digital platform, ensuring it's user-friendly and effective. This includes creating new content, updating existing materials, and conducting regular audits to maintain accuracy and relevance.
- Page Creation: You'll design visually appealing landing pages that cater to specific target audiences and sales objectives. Your focus will be on delivering compelling content that drives engagement and conversions.
- User Management: You'll manage user licenses, coordinate invoicing, and analyze platform usage data. This involves onboarding new users, providing training, and acting as a central point of contact for all platform-related inquiries.
- Gamification Strategy: You'll develop and implement gamification campaigns to motivate sales teams and enhance engagement. This includes identifying themes, designing challenges, and collaborating with legal teams to ensure compliance.
- Performance Measurement: You'll track key metrics related to platform adoption, content usage, and campaign effectiveness. Your insights will inform strategic decisions and drive continuous improvement.
- Communication: You'll serve as a liaison between sales teams and content creators, ensuring clear communication and alignment on content strategy. You'll also keep stakeholders informed about platform updates and performance results.
We are seeking a highly motivated individual with a passion for digital marketing and a strong understanding of sales enablement strategies. You should possess excellent communication, organizational, and analytical skills.
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