Digital Marketing Specialist

il y a 2 semaines


IssylesMoulineaux, Île-de-France Accor Temps plein

Drive Online Success for a Leading Hotel Brand

As an E-Commerce & Digital Executive, you'll play a vital role in shaping the online presence and revenue growth of our renowned hotel brand. You'll be responsible for managing and optimizing our digital platforms to maximize sales and engagement.

Your Responsibilities:
  • E-Commerce Optimization: Manage and enhance our online booking systems, including the hotel website and third-party platforms, to drive revenue and conversions.
  • Digital Marketing Campaigns: Develop and execute compelling online marketing campaigns across various channels to attract new customers and increase brand awareness.
  • Content Creation & Collaboration: Work closely with the marketing team to create engaging content for our website and social media platforms, ensuring a consistent brand message.
  • Data Analysis & Insights: Monitor website and social media analytics to identify trends, measure campaign performance, and uncover opportunities for improvement.
  • Reputation Management: Actively manage online reviews and engage with customers to ensure a positive brand image and foster customer loyalty.
Your Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 2-3 years of experience in e-commerce or digital marketing within the hospitality industry.
  • Proven expertise in online booking platforms, digital marketing strategies, and social media management.
  • Excellent communication and interpersonal skills to effectively collaborate with colleagues and customers.
  • Strong analytical and problem-solving abilities to identify trends and implement data-driven solutions.
  • Proficiency in Microsoft Office Suite, Google Analytics, and other relevant digital marketing tools.

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