Social Campaigns Manager

We seek a **Social Campaigns Manager** who will become authority on all social media channels. In this role you'll be committed to driving Allurion's user acquisition efforts, all the way from awareness to conversion. You'll own our day-to-day paid social media output across all of our platforms; planning content around key consumer & cultural moments, tailoring campaigns around social and harnessing the power of trends and new technology. This role will report directly to the Paid media manager, and later to the Head of Performance Marketing. Under your initiatives Allurion will become known for its engaging audience-led content and a space for a global fight against obesity **As a Social Campaigns Manager your responsibilities will include**: - Develop and execute global paid social media strategy (We run campaigns in more than 10 countries) - Process and communicate a strong understanding of paid social channels, with a particular focus on Meta (Facebook and Instagram) - You will build and innovative consumer focused social campaigns from scratch with a core focus on KPIs (traffic, registrations, conversions) - You will work collaboratively with our internal teams to ensure maximum cross channel efficiencies - Ability to identify new opportunities, test, learn and maximise performance. - Test creative, targeting and landing pages to ensure the best results - Communicate effectively with other teams (content, designers, marketing media agencies, translations) to ensure great cross-functional efforts - You'll monitor media buying strategies and keep up to date with industry research, audience and distribution figures - Regularly report on the performance and ongoing optimisation **What we are looking for in you**: - Experience in paid social media strategy and execution for 1yr + (for a tech company or agency) - **Hands on experience **with Meta Ads manager, TikTok Ads etc - Both a strategic and creative thinker - you have the ability to work independently and collaboratively - understanding the happy marriage between planning ahead and being able to adapt to the ever changing world of social - You prefer detailed, granular segmentation to broad brush campaigns - You have a high attention to detail and an understanding of 'what great looks like' - You're transparent, share data, and discuss what's not going well as well as what is - Experience in maintaining solid relationships with account management contacts at key social media platforms - Proficient working with data; especially within social platforms - Experience with budget optimisation and management for paid social media campaigns - "Professional working proficiency" of English and another language is a Plus - Be able to be on site 3 days per week **About Us** Aim & Enthusiasm - Work-Life Integration - Inclusive Benefits - Advancement At Allurion, you will find a determined and hands on -cooperative culture driven by a passion for innovation that helps us all stay connected. With determination, transparency and a deep caring in helping humans form healthy habits, we’re solving one of the most important healthcare challenges in obesity. Together, we’re one global team committed to making a difference in people’s lives around the world. This is a place where you can find a career with profound purpose—transforming the lives of people through your every day work. Allurion has developed and commercialized the world’s first weight loss platform—including devices, digital therapeutics, and nutritional programs—to help treat obesity. The company has already treated over 70,000 patients, shed an estimated 1 million pounds, and grown revenues at 100%+ CAGR over the past 4 years. We're headquartered outside of Boston, with offices in Paris, Dubai and Hong Kong. The company was founded in 2009 on Harvard Medical School's campus, to build alternative options to treat and empower millions of patients. We developed the Allurion device (formerly Elipse device), and we manufacture and market the Allurion Program - a breakthrough in weight loss therapy. Patients lose on average 10-15% total body weight loss over the four-month course of device therapy, which does not require surgery, endoscopy or anesthesia. - How We Hire_