Regional Sales Manager

erves as a primary corporate representative responsible for the sale of assigned products and services within specific market segments and/or specified geographic areas. Responsible for meeting planned sales volumes, market penetration and profitability objectives. Develops and maintains customer accounts, implements sales strategies, presents new concepts, and ensures optimal sales service.
Requisition Job Description
General Accountability

**Reports Directly To**: Director, Sales; Director, Program (SBU)

**Reports Functionally To**: Senior Vice President, Sales & Customer Service
Serves as a primary corporate representative responsible for the sale of assigned products and services within specific market segments and/or specified geographic areas. Responsible for meeting planned sales volumes, market penetration and profitability objectives. Develops and maintains customer accounts, implements sales strategies, presents new concepts, and ensures optimal sales service.

**Direct Reports Include**: N/A
Immune Specific Accountabilities
- Recognizes and understands flight/product safety critical parts and processes.
- Responsible for immediately reporting flight/product safety concerns.
- Participates in proactive risk analysis of flight/product safety critical parts and processes.
- Recognizes and understands the Just Culture policy.

Specific Accountabilities
- Ability to build network and partnerships to reach new markets and customer segments
- Develops comprehensive capture strategy which may include developing business solution for pursuit of opportunities; competitive assessments, etc.
- Mapping organizational influencers and decision makers of the customers
- In conjunction with the Sales Leader and the Segment Business Developer, determines sales territory strategy and qualifies potential prospects.
- capture fleet data and intelligence and ability to convert them into opportunities
- Provide the strategic direction for targeted marketing campaign strategies for new markets or customer segments along with the marketing team
- Ability to conduct customer needs assessment and articulate company value proposition
- Understand customer segments and what solutions can be developed
- Build strategic roadmaps to win new business based on knowledge of gaps, opportunities, and strategic levers/environmental factors
- Understand customer buying and sales process
- Understand competitive landscape, StandardAero's position, and build countermeasures to address
- Actively participates and contributes to pricing and bid development activities with a high level of accountability to not only revenue generation, but also long term strategic business viability and profitability
- Capture and incorporate Voice of the Customer in the pricing strategy generation
- Help identify, evaluate, and measure risks and risk transfer
- Understand how the pricing model
- Responsible for administrating, consulting and/or negotiating product/service contracts with external customers
- Understand the CTA Process and ability to present the CTA proposal for internal approval
- Adequately present and negotiate the proposal to the customer with the internal bid team
- Conducts sales calls, prepares and performs product delivery presentations, provides product support, and performs other sales and marketing functions as needed. Coordinates sales effort with the segment/sector team and relevant BU personnel.
- Establishes, maintains and develops business relationships with customers and potential customers to optimize customer base profit.
- Provides feedback to Operations and the segment/sector team to assist with qualification of customer needs and the organization’s ability to serve those needs.
- Coordinates and manages the relationship between the organization and the approved intermediary of the company as required; owns Sales Intermediary selection, negotiation, and agreements. Responsible for developing the skills of and keeping the intermediary up-to-date on technical matters and corporate policy.
- Completes induction information for each customer transaction in conjunction with Customer Service Representatives and Customer Program Representatives as assigned.
- Responds promptly to inquiries and provides proposals or options for service and/or sales required to meet customers’ needs. Expedites the resolution of customer problems/complaints.
- Maintains the Customer Relationship Management (CRM) or Sales Force Dot Com (SFDC) database.
- Attends industry trade shows, sales meetings, marketing workshops and other special events as required. Hosts and coordinates customer visits.
- Provides management with oral and written reports on customer needs, concerns, interests, market situation, competitive activities and potential for new products and/or services.
- Contributes to the development of strategic business plans and marketing initiatives and to the preparation of sales forecasts, budgets, quotes and other projections.
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