Mea & French Territories - Regional Director (M/F)

Company Description - ** À propos d’Europcar Mobility Group** Europcar Mobility Group est l’un des principaux acteurs du secteur de la mobilité et est une société cotée sur Euronext Paris. Europcar Mobility Group a pour raison d’être d’offrir des alternatives attractives à la possession de véhicules, de manière responsable et durable. Dans cette perspective, Europcar Mobility Group offre une large palette de services de location de voitures et utilitaires - que ce soit pour quelques heures, quelques jours, une semaine, un mois ou plus - avec une flotte d’ores et déjà « C02 light » dotée des motorisations les plus récentes et qui sera dans les années à venir de plus en plus « verte ». La satisfaction des clients est au cœur de l’ambition du Groupe et de celle de ses collaborateurs. Elle nourrit également le développement permanent de nouvelles offres dans les trois lignes de service du Groupe - Professionnels, Loisirs, Proximité -, répondant ainsi aux besoins spécifiques et cas d’usage des entreprises ainsi que des particuliers. Les 4 marques majeures du Groupe sont : Europcar® - le leader Européen de la location de véhicules, Goldcar® - la plus importante société de location de véhicules lowcost en Europe, InterRent® - marque « mid-tier » à destination des clients loisirs et Ubeeqo® - leader européen du carsharing (BtoB, BtoC). Europcar Mobility Group propose ses différentes solutions et services de mobilité dans le monde à travers un vaste réseau dans plus de 140 pays (incluant 18 filiales en propre en Europe,1 aux USA, 2 en Australie et Nouvelle-Zélande, ainsi que des franchisés et des partenaires). - **About Europcar Mobility Group** Europcar Mobility Group is a major player in mobility markets and listed on Euronext Paris. Europcar Mobility Group’s purpose is to offer attractive alternatives to vehicle ownership, in a responsible and sustainable manner. With this in mind, the Group offers a wide range of car and van rental services - be it for a few hours, a few days, a week, a month or more - with a fleet that is already "C02 light" and equipped with the latest engines, and which will be increasingly "green" in the years to come. Customers’ satisfaction is at the heart of the Group’s ambition and that of its employees. It also fuels the ongoing development of new offerings in the Group's three service lines - Professional, Leisure and Proximity - which respond to the specific needs and use cases of both businesses and individuals. The Group’s 4 major brands are: Europcar® - the European leader of car rental and light commercial vehicle rental, Goldcar® - the low-cost car-rental Leader in Europe, InterRent® - ‘mid-tier’ car rental and Ubeeqo® - one of the European leaders of round-trip car-sharing (BtoB, BtoC). Europcar Mobility Group delivers its mobility solutions worldwide through an extensive network in over 140 countries (including wholly owned subsidiaries - 18 in Europe, 1 in the USA, 2 in Australia and New Zealand - completed by franchises and partners). **Job Description**: **Main objectives**: - Provide Commercial leadership and drive the Franchise activities in designated countries : align, implement and drive the commercial plan in accordance with the corporate and region’s objectives to meet or exceed overall revenue, profitability and fee’s business targets. - Identify new business opportunities in order to maximise revenue, profitability and the growth of franchise fee income - Analyse Franchisee expectations and Drive implementation of corporate initiatives accordingly to the Europcar Mobility Group Strategy and Processes Major areas of accountability: **Budget follow-up and contract negotiations for new and extensions of franchise contracts** - Participate in Budget and Forecast preparation and monitor performance to support the achievement of all defined budgets. - Introduction and implementation of the new IFA contracts - Leading high level negotiations for existing franchisee’s and new and secure growth of franchise fee levels **Development of the franchise territories in the Region and the Revenue**: - Maintain and seek to improve the company’s competitive position and profitability through business growth and development: push key countries to increase market share in designated markets and segments plus maximise new business development in order to develop Franchisee fee income. Benchmarking regarding neighbouring franchisees and competition - Develop strategy, build and sustain strong commercial relationships with the Franchise Regional Directors, and internal and external Stakeholders to drive revenue and achieve fee/income from the Franchise network - Drive implementation of corporate initiatives such as e-commerce, Marketing, NPS, Customer Journey, Brand Managers, cross border sales etc. Aligning across the region and department, for optimisation of capability and efficiency. - Support the