Cdi - Retail Marketing Manager (F/H)/x)
il y a 1 mois
**KCP & PP RETAIL MARKETING MANAGER** (M/F/X)
At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the EXTRAORDINARY in each of us.
Reporing into our Europe Retail Marketing Director, you'll lead the development and execution of retail marketing assets in Europe for animations such as permanent elements. The team are accountable for elevating the singularity of the brand and enhancing the immersive client experience in store.
**_
You will excel and enjoy this position if you are ready to actively handle the following missions :_**
- ** Build plans & briefs for Europe trade retail marketing**
- Build the retail marketing animation plan mirroring the marketing & brand marketing plans.
- Build the strategy and roadmap for permanent in-store retail marketing assets (shopping bags, shopping baskets, fragrance smells, gifting assets, uniforms, in-store iconography and editorial)
- Build the strategy & roadmap for animation, incl. KCP, for non-permanent in-store retail marketing assets (GWP, FOS tables, gondola, EDG, towers, linear stops, basker & security gates animations etc )
- Build the strategy for signage between all priorities (clarify, elevate, coordinate all messages)
- Build each detailed brief taking into account post-mortems and consolidating market needs
- Define the right assets and 360 to make services a singular and impactful element of the Sephora experience in store
- Define then monitor the retroplanning from A to Z for each animation. Assure enough anticipation for sustainable transport.
- **Develop the Trade Retail Marketing assets**:
- Brief the scenography designers and accessories designer in details for all the assets (EDG, podium, Beauty Hub take-over, Front of store table or gondola, Sephora Loves etc ) to assure the maximum of impact, the highest singularity and the most entertainable client experience
- Nurture creativity of designers with competition benchmark, retail trends and inspirations
- Lead the calls for tenders with purchasing teams assuring a strong challenge on price and quality
- Define the strategy about local or central production for each asset
- Lead the asset development hand-in-hand with designers and coordinating with MOP
- Run the quality & delivery tests such as the take-over test (including key markets)
- Assure a strong focus on sustainable composition and upcycling post life of trade retail marketing assets
- Closely monitor the budget vs. target
- **
Deploy the assets hand-in-hand with the markets**:
- Do the follow-up of delivery with supply chain, assuring anticipation and seamless communication with the markets
- Consolidate orders
- Assure all the invoicing / re-invoicing process
- Assure store and market visits to evaluate the animation impact in real life
- Build animation report and post-mortem about the impact.
- Assure the post-life of retail marketing assets in terms of sustainability
**_
A solid experience with
- At least 5 years of Trade marketing or/ and Retail Marketing
- Beauty background
- Luxury experience and / or Retailer background (a plus)
- International experience on top will be appreciated
- Fluent French & English mandatory
**_
And if you have or if you are _**
- Thinking forward
- Strong appetite for business growth
- Rigor & organized.
- Team spirit & collaborative mindset, extremely strong ability to collaborate, work with different teams, in different countries and lead cross functionally
- Verbal and written communication, presentation and negotiation skills both in French and English
- Process builder
- Communication skills & synthetic mind.
- Rigor & organized.
- Creative spirit to develop innovative and workable solutions.
**_
While at Sephora, you’ll enjoy _**
- ** The people**.** **You will be surrounded by some of the most talented leaders and teams - people you can be proud to work with.
- ** The learning**. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
- ** The **culture**. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000+ stores, are united by a common goal - to reimagine the future of beauty.
You can **unleash your creativity**, because we’ve got disruptive spirit. You can **learn and evolve,** because we empower you to be your best. You can **be yourself**, because you are what sets us apart. **_This_**, is the future of beauty. Reimagine your future, at Sephora.**
- _______
**Retail Marketing Manager (F/H/X)**
Chez Sephora, nous inspirons nos clients, nous responsabilisons nos équipes et nous les aidon
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