Head of Strategic Marketing

il y a 5 jours


La Madeleine, Hauts-de-France Roquette Frères S.A. Temps plein
Job Title: Head of Strategic Marketing

Roquette, a global leader in plant-based ingredients and pharmaceutical excipients, is seeking a seasoned marketing professional to lead our Strategic Marketing Team. As Head of Strategic Marketing, you will play a pivotal role in shaping our business strategy and driving market segment leadership within the Food & Beverage industry.

Key Responsibilities:
  • Develop a global marketing strategy and plan, analyzing market data and transforming insights into actionable recommendations.
  • Connect with regions to understand their needs and initiatives, elevating them to a global level and aligning with corporate strategy.
  • Identify key opportunities and craft compelling stories on trends in the marketplace to promote to customers linked to Roquette's portfolio.
  • Lead and steer innovation platforms, including the stage gate process, and prioritize innovation projects based on their potential and impact for the business.
  • Collaborate with external partners, such as academia and start-up companies, to accelerate innovation and connect with customers to understand their needs and pre-empt potential areas of strategic alignment.
  • Accountable for the Variable Margin (VM) and Gross Margin (GM) of the segments, collecting and sharing best practices across regions for each segment.
Requirements:
  • Graduated in Marketing, Business, Chemistry, Biology, Engineering, or related technical degree.
  • Master's degree in Life Sciences, Business, or Economics as a plus.
  • 15+ years of professional experience in B2B Marketing, Strategy, and/or Innovation within the Food Ingredients and/or Life Sciences Industry.
  • Proven track record of establishing and implementing strategies and programs, leading a team, and innovation processes like stages and gates.
  • Fluency in English, with additional languages a plus.
What We Offer:
  • Opportunities to learn and develop in an entrepreneurial environment that encourages innovation.
  • Internal mobility policy and benefits such as RTT, Time Savings Account, and Incentives.
  • Telecommuting and organizational flexibility, allowing for a balance between professional and personal life.
  • Access to an external platform for listening and feedback.

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